by Michael Fine | Jan 28, 2015 | Facebook, Google+, LinkedIn, Online marketing, Social Media, YouTube & Video
Once used as just a way to build traction through your Twitter, Instagram, or other social media accounts, hashtags have now grown to the point where major corporations are integrating them into marketing campaigns. Let’s pump the brakes first because simply...
by Michael Fine | Jan 14, 2015 | Facebook, Google+, LinkedIn, SEO, SMX Social Media, Social Media, Twitter
I have had a number of clients come to me asking how do I grow my brand while simultaneously building sales through LinkedIn. Have no fear because this is all very possible to do. LinkedIn has over 330 million users and reaches 200 countries and territories. This...
by Michael Fine | Jan 8, 2015 | Facebook, LinkedIn, Online marketing, SMX Social Media, Social Media, Twitter
When a company grows from one million to over 200 million users in about four years, it’s worth a conversation. Instagram has created a new medium for companies to market their brand. Users are annoyed by sponsorship clutter on their Facebook and Twitter feeds, but a...
by Michael Fine | Jan 5, 2015 | Content Marketing, Facebook, Free SEO Tools, Google+, SEO, SMX Social Media, Social Media, Twitter
Christine Moorman is the T. Austin Finch Professor, Sr. of Business Administration at The Fuqua School of Business at Duke University. I have followed Professor’s Moorman’s work on her site, www.CMOSurvey.org, and have found her studies to be very...
by Michael Fine | Dec 30, 2014 | Facebook, Google+, LinkedIn, Online marketing, Social Media
My mom’s thoughts on social media. To ring in the New Year, I bring you just a little bit of laughter at the expense of my own mother. See, my mom is what we like to call “behind the times” when it comes to anything technology related. This is a woman who originally...
by Michael Fine | Dec 23, 2014 | LinkedIn, Online marketing, SEO, Social Media, Twitter, YouTube & Video
To respond or not? That is the question. Every business deals with it. If your brand never received a negative review how would you ever grow? The lovely internet has created multiple options for consumers to review your product. There are so many mediums to vent on...
by Michael Fine | Dec 5, 2014 | Facebook, Google+, LinkedIn, SEO, SMX Social Media, Social Media, Twitter, YouTube & Video
Rebranding through Social Media Whether it’s a name or product change, transitioning to a new business model can be tricky at times. However, social media has the perfect mediums to convey the change to your clients. Recently, Virante rebranded its name to Hive...
by bgassett | Dec 19, 2013 | Google+, Social Media
Google Plus & Pinterest = Marketing Dynamo! The ultimate goal of any social media strategy is to get more visitors to your website. It is a long process, but worth it because you have to take the time to grow your followers and build a strong bond with them....
by mtraphagen | Oct 29, 2013 | Google, Google+, News, Social Media, YouTube & Video
My live tweets from today’s Google Plus Update live event. Google’s Vic Gundotra announced 18 major upgrades to Google+, centerend around Hangouts, photos, and videos. (Go to bottom of page for a Pinterest pinnable image of these tweets!) Hungry for more...
by mtraphagen | Oct 28, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, SEO, Social Media
Google Author Rank: The Sasquatch of SEO When it comes to the topic of Google Author Rank and whether it is a reality today, the True Believers are only slightly less fanatical than people convinced that the following are real: Sasquatch (Big Foot) UFO abductions The...
by mtraphagen | Oct 24, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, News, Online marketing, Presentations, SEO, Social Media, Twitter
After reading several live blog notes (here and even better here) on the keynote address by Google’s Matt Cutts at Pubcon 2013 yesterday, I was seeing intriguing hints that he had spoken about some topics near and dear to me. But since these were live...
by mtraphagen | Oct 23, 2013 | Authorship & Author Rank, Google+, Online marketing, Social Media
I’m hearing from a lot of my spies at Pubcon 2013 in Las Vegas that I’ve been getting shoutouts from a number of speakers, recommending they read this blog to get the best content about Google Authorship and Google+. Thanks! Let me help you get straight to...
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