by Michael Fine | Apr 7, 2015 | Analytics, Facebook, Google, Google+, LinkedIn, SEO, SMX Social Media, Social Media, Twitter, YouTube & Video
“6 seconds? What can you market in 6 seconds?” Those are usually the first two questions I receive after telling a client to use Vine for promotional purposes. Just to clarify, there a ton of tasks you can accomplish in 6 seconds. However, this article is not about...
by Michael Fine | Apr 1, 2015 | Analytics, Facebook, Google+, LinkedIn, Online marketing, SMX Social Media, Social Media, Twitter, YouTube & Video
I have been receiving one question quite often lately: What is the difference between a LinkedIn Company Page and a LinkedIn Group? Both of these options serve a great purpose for your company but accomplish different things. According to a HubSpot study of over...
by Michael Fine | Jan 14, 2015 | Facebook, Google+, LinkedIn, SEO, SMX Social Media, Social Media, Twitter
I have had a number of clients come to me asking how do I grow my brand while simultaneously building sales through LinkedIn. Have no fear because this is all very possible to do. LinkedIn has over 330 million users and reaches 200 countries and territories. This...
by Michael Fine | Jan 8, 2015 | Facebook, LinkedIn, Online marketing, SMX Social Media, Social Media, Twitter
When a company grows from one million to over 200 million users in about four years, it’s worth a conversation. Instagram has created a new medium for companies to market their brand. Users are annoyed by sponsorship clutter on their Facebook and Twitter feeds, but a...
by Michael Fine | Jan 5, 2015 | Content Marketing, Facebook, Free SEO Tools, Google+, SEO, SMX Social Media, Social Media, Twitter
Christine Moorman is the T. Austin Finch Professor, Sr. of Business Administration at The Fuqua School of Business at Duke University. I have followed Professor’s Moorman’s work on her site, www.CMOSurvey.org, and have found her studies to be very...
by Michael Fine | Dec 5, 2014 | Facebook, Google+, LinkedIn, SEO, SMX Social Media, Social Media, Twitter, YouTube & Video
Rebranding through Social Media Whether it’s a name or product change, transitioning to a new business model can be tricky at times. However, social media has the perfect mediums to convey the change to your clients. Recently, Virante rebranded its name to Hive...
by mtraphagen | Dec 6, 2012 | Conferences, Content Marketing, Online marketing, SEO, SMX Social Media, Social Media
A live blog of a panel session at SMX Social Media in Las Vegas, 6 December 2012 Travis Wright – Consumer Social Media, Symantec.com (@teedubya) SEOcialization, Bro! Bro is the new SEO: Business Relationship Optimization. Navigate the corporate silos. SEOs need...
by mtraphagen | Dec 5, 2012 | Conferences, Content Marketing, SMX Social Media, Social Media, Twitter
A live blog of the Wednesday Keynote address at SMX Social Media in Las Vegas, December 5, 2012 By Del Harvey, Director of Trust and Safety, Twitter (@delbius) Broadway Books in Portland was on the brink of shutting down. @everydaydude in 2008 tweeted “buy a...
by mtraphagen | Dec 5, 2012 | Conferences, Content Marketing, SMX Social Media, Social Media
A live blog from SMX Social Media in Las Vegas, December 2012 Jennifer Evans Carlo – President, SugarSpun Marketing (@JenniferCario) It’s not a blog without social media. Without that, people are blowing their blogs away. Think one brand – many...
by mtraphagen | Dec 5, 2012 | Conferences, SMX Social Media, Social Media
Live blog from SMX Social Media – Las Vegas – December 2012 Pinterest Vince Blackham – Director or Social Media, 97th Floor (@vinceblackham) Pinterest generates more referral traffic than many other social sites. Low bounce rates typically from...
