SEO Tips and Trends

Utilizing GSC to Prioritize and Optimize Content

May 7, 2018 by

Google Search Console is an extremely versatile tool that provides some detailed information on the types of organic traffic that draws visitors to your site and can even help you to improve upon existing content visibility in the build a competitive edge within the search results. Since the inclusion of Google’s Not Provided attribute in [Continue reading]

Backlink Monitoring: A How-to Guide

August 2, 2017 by

backlink monitoring featured

In the post-Penguin era of search engine optimization, backlinks are still the backbone of a well-ranked website. Many webmasters have had their encounters with bad SEO agencies, freelancers, and subsequent penalizations from Google. Some webmasters have dealt with amoral competitors that will purchase bad backlinks to their website with a variety of anchor text. Regardless of [Continue reading]

Spammy Structured Markup Penalty Removal

July 19, 2017 by

A spammy structured markup penalty will be levied against a website that violates Google’s structured data guidelines. We have created a helpful guide that will instruct most webmasters how to remove a spammy structured markup penalty. First… What is Structured Data? Structured data is used by search engines to better understand your website. Search engines [Continue reading]

Benefits of Evergreen Content

May 2, 2017 by

The root system of a website would be the service pages & unique selling points (USP), which breathe life into all parts of the website through driving organic traffic and conversions. Keeping evergreen content within your website is an oftentimes overlooked aspect of search engine optimization (SEO). Static, unchanging content is an ever-present problem for many [Continue reading]

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