Social Media Marketing
Attract Your Demographic
Gain exposure for your brand with demographic targeted advertising and leverage Social Media for your SEO efforts.
Recent Industry Awards
- US Search Awards "Best SEO Campaign" and "Best Small SEO Agency" Winner
- US Search Awards "Best Small PPC Agency" Runner Up
- Agency Awards "PPC Agency of the Year" Winner
Reach Your Audience
Hive Digital has been providing social media marketing services since 2002. Efforts during our first 8 years of social media were focused on mastering the “Digg Effect” and similar strategies for viral traffic and promoting linkbait content. We have since evolved our social media offering to be a support service to help our clients learn how to best leverage their social media efforts for SEO and online reputation management (ORM), as well as leveraging advertising opportunities available within social media platforms.
Social Media Advertising
Hive Digital assists with the development and management of advertising campaigns within social networks and other social media outlets. Depending upon your specific demographic targets we can help with promoted tweets in Twitter, sponsored posts in LinkedIn, Facebook banner advertising, and more.
Our Social Media Advertising services are typically packaged with our paid advertising efforts and have similar set-up costs and fees.
Social Media Consulting
Hive Digital provides consultation and training to teach in-house marketers and PR teams how to optimize LinkedIn accounts, Facebook Accounts, and similar social media for SEO and reputation management.
Our typical engagement beings with a 5 hour review of your existing social media accounts and recommendations for techniques to better leverage your website content, social media presence, and staff for maximum benefit for your search marketing efforts.
Social Media Account Setup
Hive Digital provides this one-time service to assist you in kick-starting social media efforts. Hive Digital provides a strong emphasis on proper optimization of profiles. Social media set-up services include:
- Analysis to determine appropriate social media channels based on objectives
- Account creation with optimized profiles
- Delivery of usernames and passwords for the opened accounts
Social Media Monitoring
Hive Digital provides ongoing monitoring of your social media accounts with regular reporting and meetings to provide guidance toward optimization and improvement of KPIs.
Monitoring services including ongoing establishment of tracking where available, monitoring of social media accounts with alerts, and comprehensive reporting of key performance indicators, trends, value, hidden and missed opportunities, weaknesses, and detailed recommendations for improvement.
Reporting is typically provided monthly, but custom reporting intervals are available.
The Hive Digital Blog
The Importance of Consistency and Branding in Social Media Marketing
What is Branding on Social Media? A brand is how people identify a company or product. Building a brand in social media marketing includes having a tone, branding color, type of posts ect. Social media marketing creates a unique opportunity to allow you to be in charge of building your own brand....
Building Brand Awareness through Display & Video — “From Zero to Hero”
In the summer of 2018 our agency started working with a client that offers a cloud-based software that cleans CRM data, specifically for one platform. This client had almost zero online brand awareness. To make matters worse, the existing list of targeted keywords mostly had mentions of another...
Ad Platforms Release Updates to Further Empower Consumers
Across the many digital advertising platforms that exist, one thing is certain: their interest in further empowering online consumers. This couldn’t be more true, as many of these platforms have launched new initiatives designed to accomplish just that—be it improvements to ratings/review systems,...
Let’s Connect
Connect with Hive Digital for a free consultation to help you get the most out of your digital marketing.