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Hive Digital has been providing social media marketing services since 2002. Efforts during our first 8 years of social media were focused on mastering the “Digg Effect” and similar strategies for viral traffic and promoting linkbait content. We have since evolved our social media offering to be a support service to help our clients learn how to best leverage their social media efforts for SEO and online reputation management (ORM), as well as leveraging advertising opportunities available within social media platforms.
Social Media Advertising
Hive Digital assists with the development and management of advertising campaigns within social networks and other social media outlets. Depending upon your specific demographic targets we can help with promoted tweets in Twitter, sponsored posts in LinkedIn, Facebook banner advertising, and more!
Our Social Media Advertising services are typically packaged with our paid advertising efforts and have similar set-up costs and fees.
Social Media Consulting
Hive Digital provides consultation and training to teach in-house marketers and PR teams how to optimize Google+ accounts, LinkedIn accounts, Facebook Accounts, and similar social media for SEO and reputation management.
Our typical engagement beings with a 5 hour review of your existing social media accounts and recommendations for techniques to better leverage your website content, social media presence, and staff for maximum benefit for your search marketing efforts.
Consultation costs range from $150 – $250 hour depending upon your commitment and specific needs.
Social Media Account Setup
Hive Digital provides this one-time service to assist you in kick-starting social media efforts. Hive Digital provides a strong emphasis on proper optimization of profiles. Social media set-up services include:
- Analysis to determine appropriate social media channels based on objectives
- Account creation with optimized profiles
- Delivery of usernames and passwords for the opened accounts
Pricing for social media set-up can range from $750 to $2,500 depending upon the number of networks and specific needs.
Social Media Monitoring
Hive Digital provides ongoing monitoring of your social media accounts with regular reporting and meetings to provide guidance toward optimization and improvement of KPIs.
Monitoring services including ongoing establishment of tracking where available, monitoring of social media accounts with alerts, and comprehensive reporting of key performance indicators, trends, value, hidden and missed opportunities, weaknesses, and detailed recommendations for improvement.
Reporting is typically provided monthly, but custom reporting intervals are available.
Social media monitoring is a custom service, with pricing typically ranging from $450 to $2,000 per month.
Hive Digital has maintained a A+ BBB rating and is a recommended vendor by Moz.
They pointed me to tools and techniques that I was able to adopt for my website years before they became commonplace and years before any other hospital was doing it.
That integrity piece is tremendously meaningful to me. I need to know that people tell me the truth, whether it’s what I want to hear or not. Hive Digital has always been good in doing that.
Recent tips and trends from the Hive Digital Marketing Blog:
Facebook is a great way to reach your target audience, but it is important to implement your Facebook campaigns correctly. It can be easy to make mistakes, causing you to waste money and throw in the towel. Three mistakes to avoid making when you are first starting...read more
If you have been on the internet in the past five years, you probably have noticed an increase in advertising. Every page you visit and every app you install has ads. But what kind of impact is digital marketing having on “traditional marketing”? A great metric to...read more
For years now, many businesses have chosen to run advertisements on Facebook’s social network, or Google’s search and display network. In a way, common knowledge has precluded very many businesses from going cross-network and running a multi-pronged digital ad...read more
Our Experts in Social Media Marketing
Nina Martinez has dedicated her career to responsible marketing since 2008, with a wholehearted belief in advertising with integrity and a methodology that ensures honest value to both clients and the communities they serve....Read More
Megan Bostwick began at Hive Digital in March 2014 as an SEO Analyst and has expanded her knowledge to become an expert in Paid Search and Facebook advertising.Read More
Kris Camacho joined the Hive Digital team as an SEO Analyst in 2016 to pioneer the social media department, and has been a go-to social media person in the office since then. She fell in love...Read More