Immediate Traffic with Paid Advertising
Paid advertising is, without doubt, the best approach for sending your message to the highly targeted masses in the quickest way possible. Through laser targeted campaigns designed to reach the most relevant users to your web site, Facebook page, Twitter, Instagram, and Google+ accounts, Hive Digital works closely with you and your organization to make sure you get the best return on your investment.
Hive Digital, Inc. excels at virtually all of the available ad platforms with particular expertise in Facebook Ads, Google AdWords, Bing’s AdCenter, LinkedIn, YouTube video advertising and Twitter Ads and promoted Tweets.
Google Adwords
Our professionals are certified and committed to helping you get the most from your search, display, shopping, and other ad services offered within Adwords.
Bing Adcenter
Our professionals are certified in Bing Ads, which often provides a great supplement for lessons learned from Adwords, or at times a lower cost alternative for a startup exploring paid search.
Facebook Advertising
Our experience with Facebook advertising will help you target the right demographic of B2C customers and leverage the platform for remarketing in other advertising channels.
LinkedIn Advertising
LinkedIn provides a unique targeting opportunity for specific B2B customers (by industry, profession, or even a specific company) by promoting your whitepapers and other authority content.
Promoted Tweets on Twitter
Our experts leverage existing engagement, known thought leaders, or even your email lists to build and target look-alike audiences with promoted tweets that build awareness for your brands and products.
YouTube Video Advertising
YouTube hosts the 2nd largest search engine in the world, creating a large opportunity for you to build exposure for your brand with roll-over ads, pre-roll videos, and more!
Paid Advertising can be an extremely useful method for connecting and engaging with your audience.
Data driven decision making combined with the art of the practice of paid advertising is what allows you and your organization to get the most from our experienced paid advertising team.
Our team is passionate about what they do, passionate about making the world a better place than it was yesterday, and passionate about helping you succeed.
- If you need assistance setting up a social channel page, we will help
- If you need advice on how to build your audience, we will consult
- If you need guidance on what demographic and affinity based groups to target, we will do the research
- If you need to set up a new advertising account, we will do the heavy lifting
- If you need to get the most out of an existing account, we will squeeze water from the rock
A major differentiating factor from competitors is Hive Digital’s commitment to ensuring the paid search account and associated data are all fully owned by the client. Many paid search agencies may provide a low cost management service, but the account and its data belong to the agency and the clients have no rights to retain that data. This can create serious issues for future growth!
Recent tips and trends from the Hive Digital Marketing Blog:
A Love Letter to Average Position
Dear Average Position (or AP, as I liked to call you), For so long, I overlooked you. I thought you were merely average, nothing more than an average of placements on SERPs. Yeah, I saw you down at the end of the platform, tucked away with your new friend Search...
LinkedIn Ads Are Here: Should You Be Using Them?
Chances are, if you’ve been in the digital marketing game for long enough, you’ve had a presence on all three of the major platforms so far. LinkedIn offers a different take on pay-per-click advertising. While the LinkedIn Ads platform has not been around...
3 Mistakes To Avoid When Creating Facebook Campaigns
Facebook is a great way to reach your target audience, but it is important to implement your Facebook campaigns correctly. It can be easy to make mistakes, causing you to waste money and throw in the towel. Three mistakes to avoid making when you are first starting...
Our Experts in Paid Advertising
Jeff Staub
Jeff Staub, CEO of Hive Digital specializes in marketing strategy, paid search, web analytics, and SEO initiatives.Jeff has a B.A. from Elon University and a B.S. from Colorado State University with a focus on...
Read MoreNina Martinez
Nina Martinez has dedicated her career to responsible marketing since 2008, with a wholehearted belief in advertising with integrity and a methodology that ensures honest value to both clients and the communities they serve....
Read MoreFred Dees
Fred graduated from Clemson University with a degree in Marketing. He has lived in many different locations, from Charleston, SC to Aspen, CO to Asheville NC and two stints in Raleigh. Fred has worked...
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