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Recent Industry Awards
- Communicator Awards "Online Advertising & Marketing" Winner
- Web Excellence Awards "Paid Advertising" and "Landing Page Optimization" Winner
- People's Choice Awards "Best Digital Marketing Agency" Winner
- Web Excellence Awards "SEO" Winner
Comparing A.I. Content Creation Tools: Jasper, ChatGPT 4.0, and WordCrafter
Listen here, fellow A.I.-assisted content writers, you don’t have to feel embarrassed. If you work in online content creation, whether it’s SEO-focused blog posts, web pages, or videos, you’ve likely used an A.I. tool to support you in your endeavors. Perhaps, you’ve...
Social Trends, Should You?
Today’s digital marketing strategy looks different than it has in years past, social media has become an integral part of marketing strategies for businesses of all sizes and niches. These trends can boost a company's online presence, drive engagement, and build a...
How to Build Strong Client Relationships
In the fast-paced world of digital marketing, eye-catching campaigns and impressive analytics are not the only things that make up success. It's also about building strong client relationships to foster trust, open communication, and seamless project execution. In a...
GTINs: The Most Powerful Product Attribute You May Not Be Using
GTINs: The Most Powerful Product Attribute You May Not Be Using If you use Google Shopping Feeds, you’ve heard of GTINs. Missing or unknown GTINs is a common error in Google Merchant Center, but what does it mean and why is it important? Read below to learn more about...
Going Beyond the Tools for Keyword Research
Going Beyond the Tools: Alternate Keyword Research Strategies You don’t have to be an SEO expert to understand the importance of performing thorough keyword research when creating targeted content for businesses. When it comes to tools that can help, there are plenty...
Guide to Creating Social Media Business Accounts
Creating professional accounts and profiles for your business is important in order to remain credible, increase brand awareness and increase customer engagement. Business accounts often have special insights for businesses vs personal accounts. They are also easier...
Leveraging AI for Paid Search and Product Ads: Gaining the Competitive Edge
AI is poised to reshape the way advertisers and businesses engage with potential customers. We must be willing to adapt and gain a deeper understanding of customer behavior, preferences, and trends. Leveraging AI will become a game-changer for advertisers and...
Funnel Reports in GA4
Google has recently enabled the ability to create custom funnel reports in GA4 allowing you to visualize and evaluate the customer journey while on your site. By determining relevant steps in the desired task process you can now better determine when users drop off...
Popular AI Hot-Takes and Why They’re Wrong
Popular AI Hot-Takes and Why They're Wrong With AI on the rise, you might find the industry you work in becoming influenced by one of its many iterations. Whether you skeptically raise an eyebrow at the idea of working alongside ChatGPT or embrace it into your...
Algorithms, Automation, Artificial Intelligence. Oh My.
Looking for insight into Google’s new ads automation? There’s a new training certification on Skillshop for Artificial Intelligence. The prep courses summarize the way Google leverages Artificial Intelligence to navigate ad placements, interaction, and search results...
Bagging the Best PPC Campaign Award at the Global Agency Awards
We're thrilled to share news of our most recent achievement, which is a testament to the dedication and hard work of our incredible team. Our innovative paid search strategies have earned us the honor of the 'Best PPC Campaign' at the 2023 Global Agency Awards. The...
Social Media Basics: What Platform is Right for Your Business?
Building social media accounts for your business can be a daunting ordeal. Not all social media platforms are the same and can be hard to choose what platforms are right for your business. Social media is a very powerful tool to help your business connect and...