GTINs: The Most Powerful Product Attribute You May Not Be Using If you use Google Shopping Feeds, you’ve heard of GTINs. Missing or unknown GTINs is a common error in Google Merchant Center, but what does it mean and why is it important? Read below to learn more about...
AI is poised to reshape the way advertisers and businesses engage with potential customers. We must be willing to adapt and gain a deeper understanding of customer behavior, preferences, and trends. Leveraging AI will become a game-changer for advertisers and...
Looking for insight into Google’s new ads automation? There’s a new training certification on Skillshop for Artificial Intelligence. The prep courses summarize the way Google leverages Artificial Intelligence to navigate ad placements, interaction, and search results...
We’re thrilled to share news of our most recent achievement, which is a testament to the dedication and hard work of our incredible team. Our innovative paid search strategies have earned us the honor of the ‘Best PPC Campaign’ at the 2023 Global...
Landing Pages vs. Web Pages – Why It Matters When it comes to online marketing, it’s important to understand the difference between a landing page and a web page. While both serve important functions, they have distinct purposes and designs that affect...
On average, consumers have an attention span of 8 seconds for ads.¹ Which means advertisers have an incredibly short time frame to capture attention. Google calls these “micro moments,” when a user scans the search page for a match to their goal. During this period,...
HOW TO RANK HIGHER IN GOOGLE ADS Online advertising has become an essential and critical part of a brand’s growth strategy. Companies of all sizes invest in Google Ads each day to expand awareness and connect with customers. With the amount of users online at any...
Let’s Recap Google Ads in 2022 The world of Digital Marketing is always changing and this has been especially true in 2022. PPC Advertisers experienced long term, major changes with Google Ads and 2023 will continue on this trend. From the interface to the audiences,...
Performance Max Campaigns in Google Ads There’s a new campaign type available in Google Ads and after testing it across multiple accounts and different industries, here’s our take on performance max and how we leveraged its power to target potential customers at all...
Recently, the Google Ads support team has initiated efforts with advertisers that encourage brands to consider greater focus on both the ad relevance and landing page experience components of their overall Quality Score metric. Does this mean there may be an upcoming...
Two years ago a client who had been advertising on Google for many years came to us with a major problem: Google ads was the foundation of their leads-based business but they had declining sales and didn’t know what to do. Some factors that stood out: Their business...
Google Ads operates like an auction, where advertisers bid on opportunities to serve ads to targeted audiences. To date, there are two types of strategies by which advertisers can bid: manual or automated. While manual bidding lets you decide the maximum amount you’re...
Hive Digital works closely with every client to develop and execute custom digital marketing programs with our engaged and dedicated staff of experts. Our commitment to excellence enables us to deliver top results that will bring a higher return on investment to any digital asset.
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Testimonials
“Tremendous help”
Hive Digital has been a tremendous help to my business. They have taken the burden of marketing to the online world off my hands allowing me to focus on building other areas of my business. Their knowledge and execution has been both professional and timely. I would recommend them to any business interested in increasing their online sales.
Vivek Divas Owner, Backdropsource.com
Hive Digital
2019-11-11T19:41:48-05:00
Vivek Divas Owner, Backdropsource.com
Hive Digital has been a tremendous help to my business. They have taken the burden of marketing to the online world off my hands allowing me to focus on building other areas of my business. Their knowledge and execution has been both professional and timely. I would recommend them to any business interested in increasing their online sales.
Their team is well-organized and happy to help with any aspect of the project. Hive Digital administrates a variety of SEO and Google AdWords campaigns to publicize events and programs. Campaign performance has improved to the point that it can successfully maintain grant funding.
Strategy Associate, Human Rights Foundation
Hive Digital
2019-11-20T23:20:57-05:00
Strategy Associate, Human Rights Foundation
Their team is well-organized and happy to help with any aspect of the project. Hive Digital administrates a variety of SEO and Google AdWords campaigns to publicize events and programs. Campaign performance has improved to the point that it can successfully maintain grant funding.
https://www.hivedigital.com/testimonials/12079/
“Excellent results and service”
I recommend Hive without reservation; they provide excellent results and service.
Catherine Goodman
National Marketing Manager, Summit Financial Resources
Hive Digital
2019-11-11T18:44:55-05:00
Catherine Goodman
National Marketing Manager, Summit Financial Resources
I recommend Hive without reservation; they provide excellent results and service.
The relationship has lasted for over 10 years, and there has been a visible return on investment, with high rankings on dozens of keywords. Hive Digital has integrity and holds themselves accountable for all aspects of the project. We've always received a good return on our investment.
CEO, Oasis Advanced Wellness
Hive Digital
2019-11-20T23:24:31-05:00
CEO, Oasis Advanced Wellness
The relationship has lasted for over 10 years, and there has been a visible return on investment, with high rankings on dozens of keywords. Hive Digital has integrity and holds themselves accountable for all aspects of the project. We've always received a good return on our investment.
