iSpionage Successful digital marketing strategies are composed of several elements, one of which is competitive intelligence. What makes this element so important is that, in leveraging reliable competitive intelligence, an advertiser is empowered with actionable...
Cost-Per-Click (CPCs) Cost Per Click is the actual price you pay for each click. A click on one of your ads will register a cost towards your budget. For example, you will not be charged when an ad appears on the search results pages. The cost is only incurred when an...
Hotjar One of the most critical parts of creating a successful marketing strategy is understanding your audience—everything involving their needs and desires, their intent and motivations, their pain points and considerations during the decision-making process, and...
Clicks A “click” represents each time a user clicks your ad, be it an ad on the search results page, another web page within your platform’s shopping or display network, or within a user’s social media feed. Not to be confused with “interactions”—which measures more...
Impressions Common Abbreviation: Impr. An “impression” represents each time your ad is shown, be it on a search result page, another web page within your platform’s ad network, or within a user’s social media feed. Each time the ad is displayed, the serving of the ad...
Dear Average Position (or AP, as I liked to call you), For so long, I overlooked you. I thought you were merely average, nothing more than an average of placements on SERPs. Yeah, I saw you down at the end of the platform, tucked away with your new friend Search...
Chances are, if you’ve been in the digital marketing game for long enough, you’ve had a presence on all three of the major platforms so far. LinkedIn offers a different take on pay-per-click advertising. While the LinkedIn Ads platform has not been around...
Facebook is a great way to reach your target audience, but it is important to implement your Facebook campaigns correctly. It can be easy to make mistakes, causing you to waste money and throw in the towel. Three mistakes to avoid making when you are first starting...
Many people may be wondering what exactly a shopping feed is. A shopping feed is a document that has information on all the products you carry and want to sell on Google shopping. Google requires that each product listed have certain attributes assigned to it in...
Google Adwords Grant Guide Are you looking to advertise your nonprofit organization for free? If so, Google offers an AdWords grant for qualified nonprofit businesses which provides you with $10,000 a month to spend on Google AdWords. You can drive extra traffic to...
For years now, many businesses have chosen to run advertisements on Facebook’s social network, or Google’s search and display network. In a way, common knowledge has precluded very many businesses from going cross-network and running a multi-pronged digital ad...
Hive Digital works closely with every client to develop and execute custom digital marketing programs with our engaged and dedicated staff of experts. Our commitment to excellence enables us to deliver top results that will bring a higher return on investment to any digital asset.
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Testimonials
“Major increase”
Our website was achieving poor results in the major search engines and receiving very little traffic. Soon after working with Hive Digital we saw a major increase in the number of unique visitors to our website and subscribers to our e-newsletter, Email Marketing Chronicle. There's no way we could have increased our traffic this quickly without the help of Hive Digital.
Pierce M.
Founder, Email Marketing Software Center
Hive Digital
2019-11-20T23:26:57-05:00
Pierce M.
Founder, Email Marketing Software Center
Our website was achieving poor results in the major search engines and receiving very little traffic. Soon after working with Hive Digital we saw a major increase in the number of unique visitors to our website and subscribers to our e-newsletter, Email Marketing Chronicle. There's no way we could have increased our traffic this quickly without the help of Hive Digital.
Hive Digital has been a tremendous help to my business. They have taken the burden of marketing to the online world off my hands allowing me to focus on building other areas of my business. Their knowledge and execution has been both professional and timely. I would recommend them to any business interested in increasing their online sales.
Vivek Divas Owner, Backdropsource.com
Hive Digital
2019-11-11T19:41:48-05:00
Vivek Divas Owner, Backdropsource.com
Hive Digital has been a tremendous help to my business. They have taken the burden of marketing to the online world off my hands allowing me to focus on building other areas of my business. Their knowledge and execution has been both professional and timely. I would recommend them to any business interested in increasing their online sales.
There was a huge increase in site visitors once Hive Digital began to work on SEO. The team had high-up connections in the field through which they were able to get results. They were knowledgeable on new tools and techniques to help with SEO.
Ed Bennett Director of Marketing, University of Maryland Medical Center
Hive Digital
2019-11-20T23:23:10-05:00
Ed Bennett Director of Marketing, University of Maryland Medical Center
There was a huge increase in site visitors once Hive Digital began to work on SEO. The team had high-up connections in the field through which they were able to get results. They were knowledgeable on new tools and techniques to help with SEO.
Their team is well-organized and happy to help with any aspect of the project. Hive Digital administrates a variety of SEO and Google AdWords campaigns to publicize events and programs. Campaign performance has improved to the point that it can successfully maintain grant funding.
Strategy Associate, Human Rights Foundation
Hive Digital
2019-11-20T23:20:57-05:00
Strategy Associate, Human Rights Foundation
Their team is well-organized and happy to help with any aspect of the project. Hive Digital administrates a variety of SEO and Google AdWords campaigns to publicize events and programs. Campaign performance has improved to the point that it can successfully maintain grant funding.