Blog – Hive Digital Marketing

• General Rules for Canonical Tags and Hreflang Tags
  We are commonly asked for best practice recommendations regarding canonical tags and hreflang tags.  Here is a quick summary of how these tags should be implemented. The post General Rules for Canonical Tags and Hreflang Tags appeared first on Hive Digital Marketing.
  Jacob Bohall
• The Evergreen Content Life Cycle
  Blog articles are often a place where relevant content goes to die. Meaning, that a good idea, which expands a site’s relevance for topic groupings or a subject matter is curated and forgotten after being pushed live to the site. Most often, blog content skirts the edge of your main category pages and acts as […]
  John GIbbings
• A Love Letter to Average Position
  Dear Average Position (or AP, as I liked to call you), For so long, I overlooked you. I thought you were merely average, nothing more than an average of placements on SERPs. Yeah, I saw you down at the end of the platform, tucked away with your new friend Search Impression Share. But I was […]
  John GIbbings