by mtraphagen | Jul 15, 2013 | Content Marketing, Google, Online marketing, SEO, Social Media
Barry Schwartz at Search Engine Land recently wrote about a fascinating hint at Google Subject Authority Ranking from Google’s Matt Cutts in a recent Google Webmaster Help video (video will start at the relevant portion.) Every time I do a Hangout or...
by mtraphagen | Jun 20, 2013 | Google, Google+, News, Presentations, Social Media
This Friday, June 21, Todd Hartley, CEO of WireBuzz will interview Martin (“Marty”) Smith and me about our experiences with cancer, as part of Google’s promotion of Men’s Health Month. The Live Google+ Hangout On Air event will be co-sponsored...
by mtraphagen | Jun 19, 2013 | Social Media
Want to find out if you’re at risk for a Google penalty? Find out for 99 cents at PenguinAnalysis.com! Happy Birthday, Remove’em! It’s just one year since we introduced Google penalty recovery tool Remove’em, and already it’s been used to...
by mtraphagen | Jun 18, 2013 | Google, Google+, Hive Digital, News, Online marketing, Social Media, YouTube & Video
The Future of Healthcare Marketing TICKETS WILL BE SOLD AT THE DOOR Give us one morning & you’ll grow your healthcare business In just one morning you can discover the array of opportunities Google affords you to dramatically grow the reach and influence of...
by mtraphagen | Jun 14, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, SEO, Social Media
UPDATE: rel=publisher & Google In-Depth Articles 12 August 2013 – Google’s recently introduced In-Depth Articles search feature includes a special role for rel=publisher (verified brand page) connections. If the web site hosting an article featured in...
by mtraphagen | Jun 13, 2013 | Social Media
Here are my on-the-spot notes taken down as Danny Sullivan of Search Engine Land interviewed Google Distinguished Engineer (and head of Google’s anti-web spam team) Matt Cutts with questions of his own as well as some from the attending live audience at SMX...
by pbuckley | Jun 10, 2013 | Content Marketing, Online marketing, SEO, Social Media, YouTube & Video
In 1970 Honda unleashed the N600 sedan on the American consumer. The car featured front wheel drive and an air-cooled, four stroke, 31 horsepowered two-cylinder engine, which was borrowed from the Honda CB450 motorcycle. Honda didn’t think the N600 would replace...
by seanmurray | May 2, 2013 | Google, Google+, SEO, Social Media
or Leaving Google+ In Order to Enhance Google+ In the last week, diehard Google fans discovered that a new commenting feature added to the Blogger platform had a stunning loophole: the feature could be applied to other platforms. Whether an unsecure API call was left...
by mtraphagen | Apr 23, 2013 | Google, Google+, Online marketing, Social Media
I love the way Elisa Gabbert put it over on the WordStream Blog: The Future According to Larry Page: Outlook Lazy. But I really don’t agree with her leap to a conclusion that Page thinks “the future…will not be social, as Page might have had us...
by blowry | Apr 9, 2013 | Content Marketing, Google+, Online marketing, Social Media
Fitness and Nutrition Community Case Study I’m relatively new to social media and willingly confess that its value to me personally and to my work was always suspect. For those of you in the business, no doubt you would find my excuses for devaluing social media were...
by mtraphagen | Mar 30, 2013 | Google+, Social Media
Updated 7 October 2013 to reflect changes in the Google Plus Circle Management interface. Recently Google+ changed the location and choices for Circle volume and subscription settings. These settings affect how much “volume” of posts from each circle will...
by bjensen | Mar 29, 2013 | Authorship & Author Rank, Content Marketing, Google, Online marketing, SEO, Social Media
Content marketing is all the hype these days and understandably so. A well thought-out and researched, content marketing strategy is an effective way to target and reach new audiences, build brands, and increase online visibility and traffic. Like other online...