by Jacob Bohall | Mar 18, 2015 | News, Online marketing, Presentations, SEO
Google Mobile Usability Algorithm Update – April 21st, 2015 from Jake Bohall Google doesn’t often provide advance notice to the world when they are going to make an algorithm update, so it is important we embrace the knowledge and ensure that we are...
by mtraphagen | Nov 12, 2013 | Content Marketing, Google, Hive Digital, News, Online marketing, Presentations, SEO
At Pubcon this October, John Rampton of Search Engine Journal interviewed Russ Jones, CTO of Virante, about how to Penguin-proof a website. The Google Penguin algorithm update, which has now had several updates and refreshings, primarily goes after sites that have...
by mtraphagen | Nov 6, 2013 | Google, Hive Digital, News, Online marketing, Presentations, SEO, YouTube & Video
By Mark Traphagen At Pubcon in Las Vegas last month, Search Engine Journal conducted a video interview with Jacob Bohall, Vice President for Marketing for Virante Inc, on the topics of negative seo and link removals for Penguin penalty recovery. Here’s the video...
by mtraphagen | Oct 24, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, News, Online marketing, Presentations, SEO, Social Media, Twitter
After reading several live blog notes (here and even better here) on the keynote address by Google’s Matt Cutts at Pubcon 2013 yesterday, I was seeing intriguing hints that he had spoken about some topics near and dear to me. But since these were live...
by mtraphagen | Sep 16, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, Presentations, SEO, Social Media
Personal Brand Authority Is Key to Customer Connection Recently I was asked to give a workshop for entrepreneurs and startup business people at the Ewing Marion Kauffman Foundation in Kansas City. Since the Foundation was taking the trouble of flying me all the way...
by mtraphagen | Aug 10, 2013 | Authorship & Author Rank, Content Marketing, Google, Online marketing, Presentations, SEO, Social Media, YouTube & Video
Below is a recent interview I did talking about how we should be writing content for the semantic web. I was the guest of Michael Ehline of the Circle of Legal Trust, a “Confederation of Online Attorneys and Webmasters Dedicated to Providing Educational Content...
by mtraphagen | Jun 20, 2013 | Google, Google+, News, Presentations, Social Media
This Friday, June 21, Todd Hartley, CEO of WireBuzz will interview Martin (“Marty”) Smith and me about our experiences with cancer, as part of Google’s promotion of Men’s Health Month. The Live Google+ Hangout On Air event will be co-sponsored...
by mtraphagen | Mar 27, 2013 | Content Marketing, Online marketing, Presentations, SEO, Social Media
Want to learn more about Content Marketing? Join our Google+ Content Marketing Community! A live blog of the presentations of three incredible content marketing ninjas at the Raleigh SEO Meetup, 26 March 2013. Casie Gillette @casieg KoMarketing Associates Amy Lewis...
by mtraphagen | Mar 20, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Hive Digital, Online marketing, Presentations, SEO, Social Media
Virante’s Mark Traphagen was the guest of +Max Minzer for his Max Impact Hangout On Air show, discussing the topic: “Author Rank: Facts and Fiction.” Mark shared his views on the distinction between Authorship and Author Rank, whether or not Author...
by mtraphagen | Mar 13, 2013 | Online marketing, Presentations, SEO, SMX West
Ari Nahmani live diagnosed the link profiles of a number of sites during this session at SMX West 2013, along with Search Engine Land’s Elisabeth Osmeloski and Kaila Strong. If you are distributing an embedded widget or free plugin, make the anchor text all...
by mtraphagen | Mar 13, 2013 | Content Marketing, Online marketing, Presentations, SEO, SMX West, Social Media
The Veg-O-Matic Approach to Smart SEO Writing – Heather Lloyd Heather Lloyd-Martin is a 20-year marketing veteran and recognized author. She is President and CEO of SuccessWorks, a marketing firm providing search engine optimized copywriting Once upon a time it...
by mtraphagen | Mar 12, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, Presentations, SEO, SMX West, Social Media
What is Google Authorship? What is Author Rank? Why should you use Authorship? From SMX West, 12 March 2013. Panelists: Mike Arnesen, SwellPath (@mike_arnesen) AJ Kohn, Blind Five Year Old (@ajkohn) (There was another panelist, but I decided to just blog those...
