by mtraphagen | Jul 29, 2011 | Google, Social Media
Today Google announced a new opt-in program that allows webmaster to live preview changes to the Google +1 button before they go live (Google’s official blog post). After you’ve enrolled in the program, you will begin to see updates and changes to the...
by mtraphagen | Jul 27, 2011 | Analytics, Google, Paid Search, Social Media
Almost overnight it’s everywhere on the web. It’s the Google +1 button, and if you’re an SEO-conscious webmaster and/or site owner, you’ve already got it on yours. It’s already abundantly clear that Google has big plans for this little...
by mtraphagen | Jul 18, 2011 | Google, Google+, Social Media
It’s no secret by now that I’ve been in love with Google+ (Google Plus) since I gained admittance on the third day of its existence. Sure it’s not perfect, and there are a number of improvements and features I’d like to see, but it’s...
by mtraphagen | Jul 16, 2011 | Google, Social Media
I was in the process of adding Mashable staff to a new “Mashable Staff” circle in my Google+ (using “How to Add Mashable Staff to Your Circles on Google+”) when this thought struck me: Perhaps the delay in introducing brand and business...
by mtraphagen | Jul 12, 2011 | Social Media, Twitter
If you are a Twitter-holic–and especially if you tweet for a brand or organization–you’ve probably found that your tweets and re-tweets come in bursts. You’re only able to be on Twitter for certain chunks of time, and that’s when you get...
by ekoppel | Jul 8, 2011 | Analytics, Google, Social Media
You have probably already bought into the idea that social media matters to your business. If you haven’t you may just be living under a rock. For those of you who aren’t still living in the stone age and would like to gain a better understanding of how...
by mtraphagen | Jul 8, 2011 | Facebook, Google, Social Media
We are beginning to see confirmation of what I suspected was the real reason Google invested so much time and money into Google+ and now is giving it to us for free. What’s in it for the Google? This: Click the image to zoom to full size. Notice all those little...
by mtraphagen | Jul 6, 2011 | Facebook, Google, Social Media
I had this post all set out in my mind, and then I read “Why Google Has the Hammer to Make Businesses Use Google Plus” by Jay Baer, and realized he said all I was going to say and so much more. Here’s one of many killer quotes from this must-read...
by mtraphagen | Apr 28, 2011 | Facebook, Social Media
In my social media consulting for clients of Virante Inc., by far the most frequent question I get is “how can I increase my number of followers/fans?” Here are the top tips I share with our clients regarding building a large (and engaged!) Facebook fan...
by mtraphagen | Apr 27, 2011 | Facebook, Social Media, Twitter
UPDATE: Since this post was written, Trunk.ly was acquired by AVOS, the new owners of Delicious, and the Trunk.ly service was discontinued. It’s happened to me time and again. Something comes up in a conversation, and I recall that at some point in the past...
by mtraphagen | Apr 25, 2011 | Facebook, Social Media
Today Facebook significantly upped the ante in its bid to dominate the way people share content on the Internet. The Facebook Like button (as an add-on for any web site) just had its first birthday a few days ago, but today Facebook gave birth to its baby brother: the...
by mtraphagen | Apr 5, 2011 | Facebook, Social Media
Yesterday Facebook announced an update to their popular iPhone app. The principle new goodies in this update are: Check-in to events using Facebook Places. See checked-in friends on a map. Unfriend friends from within the app. Among the many long-awaited improvements...