by Michael Fine | Jan 28, 2015 | Facebook, Google+, LinkedIn, Online marketing, Social Media, YouTube & Video
Once used as just a way to build traction through your Twitter, Instagram, or other social media accounts, hashtags have now grown to the point where major corporations are integrating them into marketing campaigns. Let’s pump the brakes first because simply...
by Michael Fine | Jan 14, 2015 | Facebook, Google+, LinkedIn, SEO, SMX Social Media, Social Media, Twitter
I have had a number of clients come to me asking how do I grow my brand while simultaneously building sales through LinkedIn. Have no fear because this is all very possible to do. LinkedIn has over 330 million users and reaches 200 countries and territories. This...
by Michael Fine | Jan 8, 2015 | Facebook, LinkedIn, Online marketing, SMX Social Media, Social Media, Twitter
When a company grows from one million to over 200 million users in about four years, it’s worth a conversation. Instagram has created a new medium for companies to market their brand. Users are annoyed by sponsorship clutter on their Facebook and Twitter feeds, but a...
by Michael Fine | Jan 5, 2015 | Content Marketing, Facebook, Free SEO Tools, Google+, SEO, SMX Social Media, Social Media, Twitter
Christine Moorman is the T. Austin Finch Professor, Sr. of Business Administration at The Fuqua School of Business at Duke University. I have followed Professor’s Moorman’s work on her site, www.CMOSurvey.org, and have found her studies to be very...
by Michael Fine | Dec 30, 2014 | Facebook, Google+, LinkedIn, Online marketing, Social Media
My mom’s thoughts on social media. To ring in the New Year, I bring you just a little bit of laughter at the expense of my own mother. See, my mom is what we like to call “behind the times” when it comes to anything technology related. This is a woman who originally...
by Michael Fine | Dec 16, 2014 | Facebook, Google, Google+, LinkedIn, Online marketing, SEO
Hello, anyone there??? We text rather than talk, meet our future Mr. or Mrs. online and the most efficient way to keep up on our family/friends whereabouts is through a news-feed. Is this a bad thing? Not necessarily. However, society has now decided that we can be...
by Michael Fine | Dec 5, 2014 | Facebook, Google+, LinkedIn, SEO, SMX Social Media, Social Media, Twitter, YouTube & Video
Rebranding through Social Media Whether it’s a name or product change, transitioning to a new business model can be tricky at times. However, social media has the perfect mediums to convey the change to your clients. Recently, Virante rebranded its name to Hive...
by bgassett | Oct 23, 2013 | Content Marketing, Facebook, Google+, Online marketing, Social Media, Twitter
Social Media For Real Estate As a Realtor, you will do whatever it takes to sell a home as fast as possible. After all, who doesn’t love satisfied clients and a quicker commission? But if you haven’t integrated social media into your home selling strategy, you are...
by pbuckley | Oct 7, 2013 | Content Marketing, Facebook
What follows is a real life story, I have not changed any of the names because these brands need to be taken out back and given a stern talking too. Executive Summary: Nobody enters your contest because you make it nearly impossible. Let me start with full disclosure....
by mtraphagen | Jan 15, 2013 | Facebook, Online marketing, Social Media
Facebook’s new Graph Search feature promises to revolutionize our searches by tying together the social graph of our friends and Liked pages. At first glance, the ability of the new search to bring together different bits of information as an answer to a natural...
by mtraphagen | Dec 18, 2012 | Facebook, Google, Google+, News, Online marketing, Paid Search, Social Media
UPDATE 20 December 2012: The advertising option previewed in this post is now active and available to selected US Google+ brand pages in the US, according to this post by Google staffer Christen Oestlien. Google+ user Michelle Marie noticed the following tiny...
by mtraphagen | Nov 20, 2012 | Content Marketing, Facebook, Google+, Infographics, Online marketing, Presentations, SEO, Social Media
Once upon a time there were SEOs and Social Media Managers. SEOs lived on a solid planet called Data and lived by a code called Measurable Results. Social Media Managers lived in a cloud world called Engagement. Though the two could see each other from afar, they had...
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