New Facebook Share Via a Boon for Marketers

I’ve written before about several areas where Facebook’s Pages feature falls short of its potential value to marketers because of missing or limited features. Among the most egregious of these “fails” was the lack of any equivalent of...

New Facebook Home Page: News Feed vs. Live Feed

Starting today (October 23) you should be seeing some important changes to your FB home page. You can now select between News Feed and Live Feed. Live Feed is what you’ve been used to seeing for the past year: Everything your friends are posting as it happens....

Another Facebook Fail for Marketing

I have previously written about “Three No-Brainers that are No-Shows on Facebook Pages for Internet Marketing.” In that post I detailed some aspects of Facebook Pages that limit the feature’s utility for effective social web...