by mtraphagen | Jul 18, 2012 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, SEO, Social Media
In a new interview on Search Engine Journal, we get some updated insights into the current state of the Google Authorship project from Google Director of Product for Search Sagar Kamdar, who has specific responsibilities with Google’s Author Verification...
by mtraphagen | Jul 9, 2012 | Content Marketing, Google, Google+, News, Social Media
Two weeks ago Google announced to the Google+ Platform Preview Group that they were beginning to test an upgrade to the Google +1 button. The update, until now only visible to members of that group, adds content recommendations to the +1 button when a...
by mtraphagen | Jun 29, 2012 | Google, Google+, Online marketing, SEO, Social Media
My first thought about the new Google+ Events was that no matter how slick and cool it is, this is one feature that could be hurt by the “my friends aren’t here” factor. I’m on record for advocating that the fact that my Facebook friends...
by mtraphagen | Jun 26, 2012 | Google, Google+, Online marketing, SEO, Social Media
In an email to the Google+ Platform Preview group today, Google announced that the following +1 button test, is now visible on the web to members of that group: “Today we’re rolling out a new feature of the +1 button to this preview group: when users hover...
by mtraphagen | Jun 7, 2012 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, SEO, Social Media
(Note: The following post, while accurate in what it presents, is not meant to claim that one can dominate the first page of Google the way we did with any keyword desired. Nevertheless, we believe this to be a powerful demonstration of a well-rounded SEO strategy...
by mtraphagen | Jun 1, 2012 | Content Marketing, Google, Google+, Online marketing, SEO, Social Media
After nearly a year of extensive testing, I have absolutely no doubts about the power of a Google+ profile or page to influence Google search results. But I do sometimes have doubts about the quality of results that, well, result. I was fortunate enough to get invited...
by mtraphagen | May 30, 2012 | Google, Google+, Online marketing, SEO, Social Media
Starting today, Google+ users are seeing a new tab in the left sidebar: Local. Clicking Google+ Local takes the user to a special search page, with the user’s default location already filled in. Enter a search query and you get a screen of Google Places results...
by mtraphagen | May 24, 2012 | Google, Google+, Online marketing, SEO, Social Media, Twitter
Following up on a delicious rant on Google+ about sloppy use of correlation studies in the SEO & Internet marketing worlds by my friend Corey Creed, Ronnie Bincer shared a “funny-because-it’s-all-too-true” PHD comic: The comic shows how (in the...
by mtraphagen | May 22, 2012 | Facebook, Social Media
The Facebook Pages app is the official Facebook Page manager app for iPhone (iOS). It allows administrators of Facebook brand pages to manage their Pages from their smart phone. Until the introduction of this app administering Facebook Pages from an iPhone was...
by mtraphagen | May 21, 2012 | Analytics, Apps, Content Marketing, Facebook, Google, Google+, Hive Digital, News, Online marketing, Paid Search, SEO, Social Media
A weekly roundup of the most interesting and useful posts and articles on search / inbound marketing from the past week. Social Media & Content Marketing Google+ Live Hangouts on Air Now Available to All – Tech pundits disagree sharply on whether or not...
by pbuckley | May 21, 2012 | Social Media, Twitter
You’ve seen those Twitter accounts that just tweet out inspirational messages right? Great things are not done by impulse but by a series of small things brought together -Vincent Van Gogh — Wendy Fisherman (@WendyFisherman) May 21, 2012 Obstinacy in...
by mtraphagen | May 18, 2012 | Google, Google+, News, Online marketing, SEO, Social Media
Two days ago Google announced the roll out of it’s new Knowledge Graph search results. (See ” The Google Knowledge Graph”) Knowledge Graph is Google’s method of learning the connections between various data point on the Internet, no longer just...
