by mtraphagen | Feb 6, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, News, Online marketing, SEO, Social Media
Wherefore art thou, Google Author Rank? This past weekend The Wall Street Journal published excerpts from an upcoming book by Google Chairman Eric Schmidt. Among Schmidt’s seven predictions for what we can expect in the coming years of the digital age was this...
by mtraphagen | Jan 8, 2013 | Content Marketing, Google, Google+, News, Online marketing, SEO, Social Media
According to Dan Petrovic of Dejan SEO, as of 5 January 2012 Google stopped following (for link juice purposes) links placed in posts on Google+. The primary link is still followed. This is the first link you put into a post on Google+ if you allow G+ to turn it into...
by mtraphagen | Dec 31, 2012 | Content Marketing, News, Online marketing, SEO, Social Media
There is simply no better source on the web for discovering the best inbound marketing content than Inbound.org. Members contribute links to articles they find useful, and the community upvotes the best to the front “Hottest” page. Most of the best and...
by mtraphagen | Dec 28, 2012 | Content Marketing, Google, Google+, News, Online marketing, Social Media
Beginning yesterday (27 December 2012), it appears that Google+ has been rolling out to brand Pages the ability to comment on, +1, and re-share posts from personal profiles of people who have not circled them. This is news because until now brand Pages had no ability...
by mtraphagen | Dec 21, 2012 | Google, Google+, Infographics, News, Social Media
Google+ celebrated nearing the end of its first full calendar year as a social network by publishing this infographic displaying highlights about the network achieved in 2012: The infographic covers the following highlights and achievements of Google Plus in 2012: The...
by mtraphagen | Dec 18, 2012 | Facebook, Google, Google+, News, Online marketing, Paid Search, Social Media
UPDATE 20 December 2012: The advertising option previewed in this post is now active and available to selected US Google+ brand pages in the US, according to this post by Google staffer Christen Oestlien. Google+ user Michelle Marie noticed the following tiny...
by mtraphagen | Nov 13, 2012 | Google, Google+, News, Online marketing, Social Media
According to Google+ Chief Architect Yonatan Zunger, Google+ will now send you notifications for new comments in large comment threads, but only when a new algorithm determines it is likely you’d want to see such notifications Google+ used to stop notifying you...
by ekoppel | Nov 8, 2012 | Analytics, Internet Summit, News
I was fortunate to be able to attend Internet Summit 2012 in Raleigh, NC, and below are some of the highlights from this morning’s session on Web Analytics and Performance. The New Norm: Cross-Platform Measurement Scott Calise – Director of Digital...
by pbuckley | Nov 8, 2012 | Internet Summit, News, Online marketing, Presentations
This is the session I’ve been waiting for! An expert panel discussion on Designing and Optimizing for Multiple Screens featuring Alexandre Douzet from TheLadders, Les James from Capstrat, Ryan Manchee from MediaMind, Chris Stout from IBM and Aaron Schildkrout...
by pbuckley | Nov 7, 2012 | Internet Summit, News, Presentations, Social Media
What could be better than Walt Disney, responsive design and personal branding? I’m in! The Usability & Experience session is packed. Everyone is excited to hear from Joseph Dickerson (User Experience Architect), Stephen Pierchala (Web and Mobile Performance...
by Nina Martinez | Nov 7, 2012 | Analytics, News, Online marketing, Presentations, Social Media
Session Details This session is entitled “Increasing ROI with Data-Driven Decisions” and is moderated by William Grizack, Chief Strategy Officer at The Variable (@billgriz341). Panelist include Jim Davidson, Manager of Marketing Research at Bronto...
by mtraphagen | Nov 6, 2012 | Hive Digital, News, Online marketing, Presentations, SEO, Social Media
We apologize that due to reduced wifi capabilities at the conference, our live blogs will be delayed A crew from Virante will be live blogging most of the public sessions at this year’s Internet Summit in Raleigh NC, November 7 and 8, 2012. Posts will be in...