by mtraphagen | Nov 20, 2012 | Content Marketing, Facebook, Google+, Infographics, Online marketing, Presentations, SEO, Social Media
Once upon a time there were SEOs and Social Media Managers. SEOs lived on a solid planet called Data and lived by a code called Measurable Results. Social Media Managers lived in a cloud world called Engagement. Though the two could see each other from afar, they had...
by mzaffina | Nov 8, 2012 | Internet Summit, Social Media
Measuring Social for Real Results Kurt Uhlir (@KurtUhlir) is the Co-Founder of Buzztastic Rob Kischuk (@rkischuk) is the Founder of Badgy Shifting Market Kurt FB is tripling down on location Should we measure all this What is my ROI & Analytics Rob Looking for the...
by mtraphagen | Nov 7, 2012 | Presentations, Social Media
Live blog of a panel presentation at Internet Summit 2012 in Raleigh. Silo No More: Integration of Social Media Across the Organization Angela Connor – Sr Vice President, Capstrat Social is augmenting every communications touchpoint in every company. No one can...
by mtraphagen | Nov 6, 2012 | Hive Digital, News, Online marketing, Presentations, SEO, Social Media
We apologize that due to reduced wifi capabilities at the conference, our live blogs will be delayed A crew from Virante will be live blogging most of the public sessions at this year’s Internet Summit in Raleigh NC, November 7 and 8, 2012. Posts will be in...
by mtraphagen | Sep 17, 2012 | Online marketing, Presentations, Social Media, YouTube & Video
In the video below I join the TekPersona Power Panel to discuss whether social listening and crowdsourcing by C-level company heads ends up benefiting or hurting their companies. This is my first week on the Power Panel, where I’ll be a regular now. Hosted by...
by mtraphagen | Aug 30, 2012 | Authorship & Author Rank, Content Marketing, Google, Google+, SEO, Social Media
If you follow my writing here, on various other blogs, and on Google+, you know that I am a big fan of Google’s Authorship project, and that I do a great deal of thinking and research about it. But when you’ve got your nose deep into something, it’s...
by mtraphagen | Aug 18, 2012 | Content Marketing, Google, Google+, Online marketing, Presentations, Social Media
A Google+ Hangout On Air video discussion. Participants: John Rakestraw, Life Coach and Author (moderator) David Amerland, Author and Speaker Mark Traphagen, Director of Digital Marketing, Virante Social media networks like Google+, Facebook, and Twitter have opened...
by mtraphagen | Aug 15, 2012 | Content Marketing, Google, Google+, Online marketing, SEO, Social Media, Twitter
Virante’s Mark Traphagen joined John Blossom (Shore Communications), Mark Thomas (SlingshotSEO), Su Ann Lim (TekPersona), Steve Faktor (IdeaFaktory), and Patrick Healy (Phacient) in a live Google+ Hangout On Air broadcast hosted by Shaker Cherukuri of...
by mtraphagen | Jul 18, 2012 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, SEO, Social Media
In a new interview on Search Engine Journal, we get some updated insights into the current state of the Google Authorship project from Google Director of Product for Search Sagar Kamdar, who has specific responsibilities with Google’s Author Verification...
by mtraphagen | May 15, 2012 | Apps, Content Marketing, Social Media, Twitter
Two of my favorite Twitter tools have just been combined. This may be the best thing since someone eating a chocolate bar crashed into someone scooping out of a Jiff jar and bang! Reese’s Peanut Butter Cups! Twylah does way more than I can describe here, but...
