Bob Dylan via Google Instant

Yesterday I wrote “How Will Google Instant Affect AdWords Paid Search?”  as a serious examination of how the new Google Instant Search feature might alter the importance of long tail keywords and ad position. Today, let’s just enjoy the fun of...

How Will Google Instant Affect AdWords Paid Search?

Moments ago, Google Instant search went live. If you don’t see it yet, it will roll out over the next few days. It appears to be a game changer. Google Instant gives you realtime organic (and paid) search results as you type in the search box at google.com....

FriendFeed Is Your SEO Friend

Just thought I’d pass along something I noticed since Caffeine (Google’s new search ranking algorithm) kicked in. I’m wondering if anyone else has seen this? The meat of what I’m going to share: feeding your site updates to FriendFeed may bring...

KGen Firefox Extension Shows Pages’ Potential Keywords

KGen is an extension for Firefox web browsers that displays the strongest keywords on a particular web page. Words on the page repeated more than once are ranked by “weight” (a user-tunable algorithm based on html tags and page placement), number of...

Google vs. Bing: Quo Vadis* Small Advertiser?

Fred Aun at clikz.com reports an observation that Microsoft’s re-branded and overhauled search engine Bing seems to be going after “quality” rather than quantity of PPC ad displays. In a test of keyword searches, Bing consistently showed fewer (and...

The What, How & Who of Selecting an SEO Firm

From searchenginewatch.com – Buying into SEO is a difficult process. Without at least a basic understanding of SEO, it’s really tough to tell the difference between someone who knows their stuff and someone who talks a great game without backing it up with...

Optimizing Body Text for Google

From thekeywordacademy.com: Before we can talk about how to optimize the body text of the page you’re working on, we should probably define what body text is. To put it simply, body text is the text that you can see on a web page. Everything you can see on this post...

Easy Linking for SEO Boost

From BizArticleZone.com: Search engine optimization is a process, one that must always be revisited and adapted as search algorithms are changed by the search engines. Seo is evolving much faster that SEO companies can adapt, and this is a fact not loudly stated and...