by Jacob Bohall | Oct 21, 2011 | Analytics, Paid Search, Presentations, SEO, Social Media
I had the pleasure of being invited (again!) to a Transportation Marketing and Sales Association event. I met some wonderful people, and hopefully imparted some wisdom regarding the importance of search engine marketing, popular search engine marketing strategies,...
by ekoppel | Oct 19, 2011 | Analytics, Google, SEO
Google officially announced that over the next few weeks, it will begin encrypting search queries and results for signed-in users. This change will increase privacy and security for all signed-in users. However, for us web analysts (and Google Analytics users), this...
by mtraphagen | Aug 30, 2011 | Free SEO Tools, Google, SEO, Social Media
It’s one of the more frustrating experiences for any original content producer. You work hard to craft an interesting, well-researched, readable blog post or article. A day or two later you type the posts primary keywords into Google to see how your content is...
by mtraphagen | Jul 30, 2011 | Google, SEO, Social Media
If you are a web content generator and want your content to be seen, you should make sure that every place you publish is linked on your Google Profile. Why? Because of this little line in Google’s official explanation of its social search function: “The...
by mtraphagen | Feb 2, 2011 | SEO
The big buzz in the search world this week has been Google’s allegation that it caught Bing copying Google’s search results and using them on Bing. Microsoft at first seemed to deny the accusation, but later came out with a statement that rather...
by mtraphagen | Sep 9, 2010 | Paid Search, SEO
Yesterday I wrote “How Will Google Instant Affect AdWords Paid Search?” as a serious examination of how the new Google Instant Search feature might alter the importance of long tail keywords and ad position. Today, let’s just enjoy the fun of...
by mtraphagen | Sep 8, 2010 | Google, SEO
Moments ago, Google Instant search went live. If you don’t see it yet, it will roll out over the next few days. It appears to be a game changer. Google Instant gives you realtime organic (and paid) search results as you type in the search box at google.com....
by mtraphagen | Jul 28, 2010 | SEO, Social Media
Just thought I’d pass along something I noticed since Caffeine (Google’s new search ranking algorithm) kicked in. I’m wondering if anyone else has seen this? The meat of what I’m going to share: feeding your site updates to FriendFeed may bring...
by mtraphagen | Nov 2, 2009 | SEO
KGen is an extension for Firefox web browsers that displays the strongest keywords on a particular web page. Words on the page repeated more than once are ranked by “weight” (a user-tunable algorithm based on html tags and page placement), number of...
by mtraphagen | Oct 22, 2009 | Google, SEO, Social Media
On October 21 Google announced at Web 2.0 Expo the coming-soon implementation of real-time Social Search incorporated into the regular search results page.Results will appear at the bottom of the results page and will be culled from the searcher’s own social...
by mtraphagen | Jul 14, 2009 | SEO
Fred Aun at clikz.com reports an observation that Microsoft’s re-branded and overhauled search engine Bing seems to be going after “quality” rather than quantity of PPC ad displays. In a test of keyword searches, Bing consistently showed fewer (and...
by mtraphagen | May 5, 2009 | Hive Digital, SEO
From searchenginewatch.com – Buying into SEO is a difficult process. Without at least a basic understanding of SEO, it’s really tough to tell the difference between someone who knows their stuff and someone who talks a great game without backing it up with...
