by Megan Bostwick | Oct 13, 2016 | Paid Search
Google Adwords Grant Guide Are you looking to advertise your nonprofit organization for free? If so, Google offers an AdWords grant for qualified nonprofit businesses which provides you with $10,000 a month to spend on Google AdWords. You can drive extra traffic to...
by Will Hare | Sep 27, 2016 | Facebook, Paid Search
For years now, many businesses have chosen to run advertisements on Facebook’s social network, or Google’s search and display network. In a way, common knowledge has precluded very many businesses from going cross-network and running a multi-pronged digital ad...
by Kristina Camacho | Sep 2, 2016 | Facebook
In the social media realm, the platform that continues to dominate the field is Facebook. As of January 2016, there were more than 1.65 billion active Facebook users around the world (Statista). Many of those users view Facebook as a way to see what their friends are...
by Jake Ratliff | May 6, 2016 | Online marketing, Paid Search
Last week Moz disrupted the world of digital marketing when it unleashed its newest SEO tool, Keyword Explorer. The web app provides a robust platform where SEOs can get more keyword ideas and more precise volume estimates than the Adwords Keyword Planner, as well as...
by Jacob Bohall | Apr 12, 2016 | Hive Digital, News
At Hive Digital we like to say that we take companies from “Zero to One Million.” It’s not just a tagline, it’s something that we actually do. We were founded in 2002 and, from our earliest days, have been focused on search engine optimization (SEO). We’ve earned a...
by Katie McCaskill | Mar 21, 2016 | Hive Digital, Online marketing
Companies today demand more from their developers and IT teams than ever before. Along with the demand for new technologies and tools comes the responsibility of monitoring and maintaining the health of websites and applications. If you are currently running server...
by Tripp Hamilton | Jan 27, 2016 | Online marketing, SEO
Link development can be a risky endeavor for many websites, as there have been a slew of updates from Google and other search engines to prevent “gaming of the system” through Search Engine Optimization (SEO). In years past, webmasters would get links...
by Tripp Hamilton | Jan 8, 2016 | Google, Online marketing
Penguin, the one word that has struck fear into any SEO’s heart. Since the first iteration of Google’s Penguin algorithm in April 2012, the landscape of Search Engine Optimization has changed for all verticals. Gone are the days of comment spam, article...
by John Gibbings | Dec 29, 2015 | Analytics, Online marketing, SEO
Page load speeds are encountered with each new page that is accessed, regardless of the focal point of a particular search. There are individual elements to each web page that will be individually called, and loaded each time the next page is visited. The speed of a...
by Tripp Hamilton | Dec 2, 2015 | Online marketing, SEO
Does your business rely heavily on local customers? If so, search traffic may have changed for your website on July 24th, 2014, the day that Google released their Pigeon algorithm and in turn, changed how your website shows up in local search results. Local SEO may...
by Rick Ferguson | Nov 25, 2015 | Online marketing, SEO
Title tags are strong indicators of the page content to search engines. They are also the first thing a potential site visitor sees when viewing the search engine results. To best satisfy both, the same set of best practices can be followed. Before getting into...
by Rick Ferguson | Nov 9, 2015 | Online marketing, SEO
When it comes to web crawlers there are 3 main solutions when you get right down to it: Xenu; Screaming Frog; and IIS SEO Toolkit. For our purposes here today, I will assume that you agree with me (and not this Moz article comparing Xenu and ScreamingFrog) that Xenu...
by Tripp Hamilton | Sep 30, 2015 | Conferences, Online marketing
PubCon is less than a week away as many of the industry’s brightest minds are preparing to travel to the Las Vegas Convention Center to meet, mingle, and learn from several worthwhile keynote speakers and sessions to attend. If you plan on attending PubCon, you...
by Tripp Hamilton | Sep 25, 2015 | Google, SEO
At one point in time, PageRank was the end-all when it came to determining a website’s validity, health, and overall value in a back-link profile. Every SEO from here to Antarctica boasted the ability to get links on “HIGH PR DOMAINS”. Unfortunately...
