The Potential TikTok Ban: What It Means for Marketers and Creators
TikTok has become a cultural phenomenon, in the US over 170 million people use the app, and over 1.4 billion users worldwide. It has a ...
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Exciting News: Web Excellence Award for Boosting ROAS in Organic Apparel!
We are proud to announce that our digital marketing company has been honored with a Web Excellence (WE) Award for our work in boosting Return ...
Leverage Influencers in a Brand Marketing Strategy
Influencer marketing is not a new concept to brand marketing strategies however influencers have become an integral part of social media strategies and many brands ...
What is Google’s Audience Solutions?
The relationship between a customer and a campaign is filled with complexities but the success of an ad campaign has always been about delivering the ...
Modern Day SEO: The Intersection of Search Engine and User Experience Optimization
One thing remains constant in digital marketing: the constant desire to rank higher on search engine results pages (SERPs). However, search engine optimization (SEO) has ...
Atomizing Atomic Habits: The Third Law of Behavior Change
Atomizing Atomic Habits: The Third Law of Behavior Change In our previous post in this series, we reviewed Clear’s second law of behavior change: Make ...
What Happens if TikTok Gets Banned?
Almost everyone online has heard about TikTok. This short-form video social media platform took the social media world by storm, particularly during COVID-19, and has ...
10 Common Conversion Killers and How to Fix Them: A CRO Checklist for Marketing Managers
Achieving high conversion rates is important to business success, making conversion rate optimization (CRO) an essential element of any marketing strategy. Most websites, however, have ...
Streamlining Online Marketing with AI
ChatGPT, Gemini (formerly Bard), and many other machine-learning applications are being used as chatbots, virtual assistants, or to answer questions on your college exam, but ...
The Impact of AI on Content Creation
The Impact of AI on Content Creation The digital world is abuzz with the rise of Artificial Intelligence (AI), and its impact is felt across ...
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Account Audit 67% Increase in ROAS
PPC Recommendations 123% lift
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Account Audit 67% Increase in ROAS
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Account Audit 67% Increase in ROAS
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