Generative Engine Optimization (GEO): What It Means for Your Digital Strategy
Search Is Changing… Again. <Insert eyeroll here> If you’ve been in digital marketing for a while, you know search never sits still. We’ve optimized for ...
Digital Marketing Tool Spotlight: Hotjar
Hotjar One of the most critical parts of creating a successful marketing strategy is understanding your audience—everything involving their needs and desires, their intent and ...
Paid Advertising 101: Clicks
Clicks A “click” represents each time a user clicks your ad, be it an ad on the search results page, another web page within your ...
Paid Advertising 101: Impressions
Impressions Common Abbreviation: Impr. An “impression” represents each time your ad is shown, be it on a search result page, another web page within your ...
Remove Images from Google
Dissemination of information, whether it be text, images, videos or something else entirely, is seamless in the ever-connected world in which we live. Everyone has ...
How to Add a New User to WordPress
Our step-by-step guide for adding new users to WordPress, and check out more of our helpful guides in our WordPress basics series. Before we do ...
What to do about Unsolicited Guest Post Emails?
A quick guide on what to do about unsolicited guest posts… Analyze the value the guest post emails are offering, such as referral traffic. If ...
General Rules for Canonical Tags and HREFLANG Tags
We are commonly asked for best practice recommendations regarding canonical tags and hreflang tags. Here is a quick summary of how these tags should be ...
The Evergreen Content Life Cycle
Blog articles are often a place where relevant content goes to die. Meaning, that a good idea, which expands a site’s relevance for topic groupings ...
A Love Letter to Average Position
Dear Average Position (or AP, as I liked to call you), For so long, I overlooked you. I thought you were merely average, nothing more ...
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THE RESULTS
We meet and exceed marketing goals in all sectors
Mo Hotta Mo Betta needed to improve the return on ad spend (ROAS) performance attributed to paid traffic.
Account Audit 67% Increase in ROAS
PPC Recommendations 123% lift
SEE HOW WE DID IT >
MFASCO Health + Safety needed to improve the return on ad spend (ROAS) performance attributed to paid traffic.
Account Audit 67% Increase in ROAS
PPC Recommendations 123% lift
SEE HOW WE DID IT >
Race Winning needed to improve the return on ad spend (ROAS) performance attributed to paid traffic.
Account Audit 67% Increase in ROAS
PPC Recommendations 123% lift
SEE HOW WE DID IT >
Economy Exterminators needed to improve the return on ad spend (ROAS) performance attributed to paid traffic.
Account Audit 67% Increase in ROAS
PPC Recommendations 123% lift
SEE HOW WE DID IT >
