The Insight

The Hive Digital Blog

Evergreen Content

The Evergreen Content Life Cycle

Blog articles are often a place where relevant content goes to die. Meaning, that a good idea, which expands a site’s relevance for topic groupings ...
A Love Letter to Average Position

A Love Letter to Average Position

Dear Average Position (or AP, as I liked to call you), For so long, I overlooked you. I thought you were merely average, nothing more ...
Google Organic Traffic

Isolating True Causes Behind Organic Traffic Shifts

With the recent 03/12 Google Algorithm Update, I have seen a shift in how Google isolates queries via user-intent to better serve users with a ...
CloudFlare

Redirects Using CloudFlare Workers

If you are trying to figure out how to do redirects with Vanilla JS or through a Cloudflare Worker, this should at least (hopefully) get ...
A Moment to Reflect

A Moment To Reflect

The recent tragedies involving SEOs has sparked some much needed discussion on the importance of honest communication, community, and ways we can be more healthy ...
Competing Content

Isolating Competing Content and Content Cannibalization

Over time it is natural for websites to naturally grow in content breadth and the distinction between content and landing page intent can easily begin ...
Google Search Console

Utilizing GSC to Prioritize and Optimize Content

Google Search Console is an extremely versatile tool that provides some detailed information on the types of organic traffic that draws visitors to your site ...
GDPR and SEO

Does GDPR Affect SEO?

We've been doing some basic research for a financial institution as to how NerdWallet.com is seeing such rapid growth in the organic search space over ...
NerdWallet SEO

Hat Tip to NerdWallet SEO Team

We’ve been doing some basic research for a financial institution as to how NerdWallet.com is seeing such rapid growth in the organic search space over ...

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