by Russ Jones | May 4, 2015 | SEO
Search rankings volatility has become a staple of search metrics. Leaders in the space including MozCast, SERPs Volatility Index, Algoroo, and SERPMetrics Flux all measure flux slightly differently but ultimately look at movement in the search results. SEOAlarms takes...
by Russ Jones | Apr 28, 2015 | Analytics, Content Marketing, Google, SEO
There are so many metrics from so many different vendors in SEO these days. As much as we hate Google pulling referral keyword data from our analytics tools, we are in a golden era of SEO data. We have a half dozen or so link data sources, a trove of rankings data...
by Tripp Hamilton | Apr 24, 2015 | Link Removal, Online marketing, SEO
Over the past several years I’ve been involved in the Internet marketing community, one thing has really gotten under my skin: comment spam. Almost every back-link analysis I’ve performed has comment links in one form or another. Many of these links can be...
by Russ Jones | Apr 21, 2015 | Analytics, Content Marketing, Online marketing
Frequently Asked Questions What does the % mean? We aggregate the search results across 30,000 keywords searched on mobile and determine what percentage are labeled as “mobile friendly” by Google. We then subtract the percentage that was mobile friendly on...
by Russ Jones | Apr 16, 2015 | Online marketing, SEO
It is rare that we get the chance to know of a Google Update in advance. It is even rarer that we are given the exact date (i.e. Mobilegeddon). And it is even rarer than that when we are given the exact metric which will influence the algorithmic update, much less...
by Michael Fine | Apr 7, 2015 | Analytics, Facebook, Google, Google+, LinkedIn, SEO, SMX Social Media, Social Media, Twitter, YouTube & Video
“6 seconds? What can you market in 6 seconds?” Those are usually the first two questions I receive after telling a client to use Vine for promotional purposes. Just to clarify, there a ton of tasks you can accomplish in 6 seconds. However, this article is not about...
by Michael Fine | Apr 1, 2015 | Analytics, Facebook, Google+, LinkedIn, Online marketing, SMX Social Media, Social Media, Twitter, YouTube & Video
I have been receiving one question quite often lately: What is the difference between a LinkedIn Company Page and a LinkedIn Group? Both of these options serve a great purpose for your company but accomplish different things. According to a HubSpot study of over...
by Tripp Hamilton | Mar 30, 2015 | Content Marketing, Online marketing, SEO
Most, if not all, easily replicated SEO tactics are now a thing of the past, and any SEO-provider / internet marketing company that offers those services are going to do more harm than good for your website’s rankings. In this post, we are focusing on why...
by Jake Ratliff | Mar 27, 2015 | Analytics, Online marketing, Paid Search
Bounce rate is an interesting metric because the story it tells depends entirely on the context. Usually people panic when they see a significant increase in bounces from their site. Sometimes that panic is warranted. If, however, their site has recently had an...
by Tripp Hamilton | Mar 23, 2015 | Google, Online marketing, SEO
Google recently updated their post on doorway pages and released a blog post detailing those changes as well. There are many names for this particular brand of black-hat SEO; bridge, portal, or gateway pages, more commonly known as doorway pages, are typically created...
by Tripp Hamilton | Mar 20, 2015 | Link Removal, Reconsideration, SEO
Acquisition of a penalty can be a daunting task to address. You have been told by your SEO that the work they have done up to this point abides by the Google Quality Guidelines, and now that trust is broken. More than likely you have severed ties with your SEO company...
by Jacob Bohall | Mar 18, 2015 | News, Online marketing, Presentations, SEO
Google Mobile Usability Algorithm Update – April 21st, 2015 from Jake Bohall Google doesn’t often provide advance notice to the world when they are going to make an algorithm update, so it is important we embrace the knowledge and ensure that we are...
by Russ Jones | Mar 18, 2015 | Free SEO Tools, Online marketing
There aren’t many things more annoying that waking up one day to find out that your website has been hacked or spammed – that somehow, someone has been able to infiltrate your site with tons of spammy outbound links with high commercial anchor text....
by Michael Fine | Mar 9, 2015 | Online marketing, SEO, Social Media
Besides constantly hoping to wake up and have hair on my head, most of my day is spent trying to make our current and potential clients as happy as possible. You may think it’s cheesy, but having an employee dedicated to supporting your current and potential...
