by mtraphagen | Jun 13, 2013 | Social Media
Here are my on-the-spot notes taken down as Danny Sullivan of Search Engine Land interviewed Google Distinguished Engineer (and head of Google’s anti-web spam team) Matt Cutts with questions of his own as well as some from the attending live audience at SMX...
by seanmurray | May 2, 2013 | Google, Google+, SEO, Social Media
or Leaving Google+ In Order to Enhance Google+ In the last week, diehard Google fans discovered that a new commenting feature added to the Blogger platform had a stunning loophole: the feature could be applied to other platforms. Whether an unsecure API call was left...
by bjensen | Mar 29, 2013 | Authorship & Author Rank, Content Marketing, Google, Online marketing, SEO, Social Media
Content marketing is all the hype these days and understandably so. A well thought-out and researched, content marketing strategy is an effective way to target and reach new audiences, build brands, and increase online visibility and traffic. Like other online...
by mtraphagen | Mar 20, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Hive Digital, Online marketing, Presentations, SEO, Social Media
Virante’s Mark Traphagen was the guest of +Max Minzer for his Max Impact Hangout On Air show, discussing the topic: “Author Rank: Facts and Fiction.” Mark shared his views on the distinction between Authorship and Author Rank, whether or not Author...
by mtraphagen | Mar 11, 2013 | Online marketing, Presentations, SEO, SMX West
Google’s Matt Cutts and Bing’s Duane Forrester at SMX West, March 11 2013 Matt Cutts: Examples of Totally Bogus Spam Matt started off by showing some examples of glaringly obvious spam sites. He asked us not to blog about them to protect privacy. But he...
by mtraphagen | Mar 11, 2013 | Online marketing, Presentations, SEO, SMX West, Social Media
Presented by Debra Mastaler, President, Alliance-Link (@debramastaler). A live blog of an SEO Boot Camp session at SMX West in San Jose, CA, March 11, 2013. Part One: Concept of Link Popularity There are five major engines, but Google is by far #1. The other four...
by mtraphagen | Feb 21, 2013 | Google, Google+, Hive Digital, Online marketing, Social Media
Virante’s Director of Digital Outreach Mark Traphagen (Google+ | Twitter) was interviewed by
by mtraphagen | Feb 2, 2013 | Google, Google+, Online marketing, SEO, Social Media
This past week I published what has become my most widely read and re-shared post ever, and in many ways I think my most important post ever: “Your Google Plus Network Is More Powerful Than You Know.” One paragraph of that social media influence...
by mtraphagen | Jan 28, 2013 | Google+, Online marketing, Social Media
Over the past few days I’ve had an interesting exchange with a young man who had sent me several unsolicited commercial messages via Google+ notifications. I had responded once before with a brief message informing him this was spam and that I was going to...
by mtraphagen | Jan 17, 2013 | Content Marketing, Google, Google+, SEO, Social Media
Are you one of us? Once, we were few. And we were lonely. We had Google+ powers far beyond those of “normal” users. Some called us mutants. Eventually, our shared condition drove us together, and we became the X-Persons of Google+, sworn to use our powers...
by mtraphagen | Jan 10, 2013 | Authorship & Author Rank, Google, Google+, Social Media
Somebody at Google likes me. I swear, I’m not paying them anything! Back in June of 2012 I first posted about what I saw as a flaw in the way Google indexes Google+ posts that are re-shares of other users’ posts. Since at least the spring of that year...
by mtraphagen | Jan 8, 2013 | Content Marketing, Google, Google+, News, Online marketing, SEO, Social Media
According to Dan Petrovic of Dejan SEO, as of 5 January 2012 Google stopped following (for link juice purposes) links placed in posts on Google+. The primary link is still followed. This is the first link you put into a post on Google+ if you allow G+ to turn it into...
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