by mtraphagen | Mar 11, 2013 | Google, Presentations, SEO, SMX West
At SMX West today we were invited to walk a mile in Google’s shoes, as Matt Cutts with Patrick Thomas of the Search Quality Team led us through the kinds of dilemmas a search engine faces regularly in deciding when, and when not, to censor results. Should Google...
by mtraphagen | Mar 11, 2013 | Content Marketing, Google, Presentations, SEO, SMX West
A live blog of the Google Dance session at SMX West, San Jose CA, March 11, 2013 Moderator: Danny Sullivan, Search Engine Land (@dannysullivan) Speakers: Rhea Drysdale, Outspoken Media Inc. (@Rhea) Mitul Gandhi, seoClarity (@seoclarity) Marcus Tober, Searchmetrics...
by mtraphagen | Feb 22, 2013 | Content Marketing, Google, Online marketing, SEO
Guest Posting? Yes! But Just for Links, NO! Based on what happened in the massive Interflora Google de-indexing this week, and the discovery that the probable cause was tons of paid “advertorials” on British newspaper sites, Gordon Campbell sounds an...
by mtraphagen | Feb 21, 2013 | Google, Google+, Hive Digital, Online marketing, Social Media
Virante’s Director of Digital Outreach Mark Traphagen (Google+ | Twitter) was interviewed by
by mtraphagen | Feb 6, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, News, Online marketing, SEO, Social Media
Wherefore art thou, Google Author Rank? This past weekend The Wall Street Journal published excerpts from an upcoming book by Google Chairman Eric Schmidt. Among Schmidt’s seven predictions for what we can expect in the coming years of the digital age was this...
by mtraphagen | Feb 2, 2013 | Google, Google+, Online marketing, SEO, Social Media
This past week I published what has become my most widely read and re-shared post ever, and in many ways I think my most important post ever: “Your Google Plus Network Is More Powerful Than You Know.” One paragraph of that social media influence...
by mtraphagen | Jan 17, 2013 | Content Marketing, Google, Google+, SEO, Social Media
Are you one of us? Once, we were few. And we were lonely. We had Google+ powers far beyond those of “normal” users. Some called us mutants. Eventually, our shared condition drove us together, and we became the X-Persons of Google+, sworn to use our powers...
by pbuckley | Jan 16, 2013 | Content Marketing, Google, Online marketing, SEO
I’ve been doing SEO for a while, not since the stone-age of SEO, but as far back to remember when you could so easily game the system. That is now a lost world. In the not so distant past SEO’s could offer their clients a the equivalent of a diet pill. No...
by mtraphagen | Jan 10, 2013 | Authorship & Author Rank, Google, Google+, Social Media
Somebody at Google likes me. I swear, I’m not paying them anything! Back in June of 2012 I first posted about what I saw as a flaw in the way Google indexes Google+ posts that are re-shares of other users’ posts. Since at least the spring of that year...
by mtraphagen | Jan 8, 2013 | Content Marketing, Google, Google+, News, Online marketing, SEO, Social Media
According to Dan Petrovic of Dejan SEO, as of 5 January 2012 Google stopped following (for link juice purposes) links placed in posts on Google+. The primary link is still followed. This is the first link you put into a post on Google+ if you allow G+ to turn it into...
by mtraphagen | Dec 28, 2012 | Content Marketing, Google, Google+, News, Online marketing, Social Media
Beginning yesterday (27 December 2012), it appears that Google+ has been rolling out to brand Pages the ability to comment on, +1, and re-share posts from personal profiles of people who have not circled them. This is news because until now brand Pages had no ability...
by mtraphagen | Dec 21, 2012 | Google, Google+, Infographics, News, Social Media
Google+ celebrated nearing the end of its first full calendar year as a social network by publishing this infographic displaying highlights about the network achieved in 2012: The infographic covers the following highlights and achievements of Google Plus in 2012: The...
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