Content Marketing
Content marketing strategies are used to demonstrate thought leadership and attract visitors at all stages of the buyer’s journey.
Getting Highly Optimized Content from Outsourced Content Creation
Admit it – you and me and most everyone you know outsources some of their “SEO” content. It is the textual content that needs to …
Authorshipocalypse! The Great Google Authorship Purge Has Begun
December 2013: Authorship in Search Results Gets Restricted UPDATE 21 January 2013: I have now published results of my study detailing who lost Google Authorship ...
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Google Penguin Hunting: An Interview with Russ Jones, CTO of Virante
At Pubcon this October, John Rampton of Search Engine Journal interviewed Russ Jones, CTO of Virante, about how to Penguin-proof a website. The Google Penguin ...
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Google Author Rank: On? Not Yet? Why I Don’t Care
Google Author Rank: The Sasquatch of SEO When it comes to the topic of Google Author Rank and whether it is a reality today, the ...
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Matt Cutts at Pubcon 2013: Authorship, Authority and the Future of Search
After reading several live blog notes (here and even better here) on the keynote address by Google’s Matt Cutts at Pubcon 2013 yesterday, I was seeing ...
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Using Social Media For Increased Real Estate Sales
Social Media For Real Estate As a Realtor, you will do whatever it takes to sell a home as fast as possible. After all, who ...
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How to Be Social Without Stepping on Legal Landmines – Glen Gilmore
Presentation on Social Media Law by Glen Gilmore (@GlenGilmore) at ConvergeSouth 2013, Greensboro, North Carolina, 11 October 2013 Glen Gilmore is a social media strategist ...
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Google Plus Page Verification Is Now Harder to Get, But Still Possible
Recently I posted on Google+ that we had discovered that the Google Plus Page Verification application page is now closed. In other words, they are ...
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Why Nobody Enters Your Contest
What follows is a real life story, I have not changed any of the names because these brands need to be taken out back and ...
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A product so boring no one will care
It doesn't matter if your product is boring, it's the story that sells.
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Google Authorship Not a Ranking Factor (Yet): John Mueller
UPDATE 7 October 2013: At SMX East last week, in the Google Authorship session, Google Webmaster Trends Analyst Pierre Farr also confirmed that Google Authorship ...
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Powerful Personal Branding via Content, Social Networking, & SEO
Personal Brand Authority Is Key to Customer Connection Recently I was asked to give a workshop for entrepreneurs and startup business people at the Ewing ...
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Schema.org Markup and Rich Snippets for the Little Guy
Just when you thought you were ahead of the game by implementing Authorship and/or Publishership, Google shook things up…again. In-Depth Articles are now a regular ...
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Google Answers Questions About Google Authorship
It’s been a long time since we’ve had any real information updates on Google Authorship and how it should be used from the horse’s mouth ...
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