Why Nobody Enters Your Contest

What follows is a real life story, I have not changed any of the names because these brands need to be taken out back and given a stern talking too. Executive Summary: Nobody enters your contest because you make it nearly impossible. Let me start with full disclosure....

A product so boring no one will care

“My product is so boring that I can’t create compelling content around it.” You don’t have to talk about the concept of content marketing for very long before you run headlong into this statement. It’s usually someone who has been at the...
Content Marketing