by mtraphagen | Dec 19, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, News, Online marketing, SEO
December 2013: Authorship in Search Results Gets Restricted UPDATE 21 January 2013: I have now published results of my study detailing who lost Google Authorship and why. UPDATE: While composing this post, Barry Schwartz of Search Engine Land reported that Google...
by mtraphagen | Nov 12, 2013 | Content Marketing, Google, Hive Digital, News, Online marketing, Presentations, SEO
At Pubcon this October, John Rampton of Search Engine Journal interviewed Russ Jones, CTO of Virante, about how to Penguin-proof a website. The Google Penguin algorithm update, which has now had several updates and refreshings, primarily goes after sites that have...
by mtraphagen | Oct 28, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, SEO, Social Media
Google Author Rank: The Sasquatch of SEO When it comes to the topic of Google Author Rank and whether it is a reality today, the True Believers are only slightly less fanatical than people convinced that the following are real: Sasquatch (Big Foot) UFO abductions The...
by mtraphagen | Oct 24, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, News, Online marketing, Presentations, SEO, Social Media, Twitter
After reading several live blog notes (here and even better here) on the keynote address by Google’s Matt Cutts at Pubcon 2013 yesterday, I was seeing intriguing hints that he had spoken about some topics near and dear to me. But since these were live...
by bgassett | Oct 23, 2013 | Content Marketing, Facebook, Google+, Online marketing, Social Media, Twitter
Social Media For Real Estate As a Realtor, you will do whatever it takes to sell a home as fast as possible. After all, who doesn’t love satisfied clients and a quicker commission? But if you haven’t integrated social media into your home selling strategy, you are...
by mtraphagen | Oct 11, 2013 | Content Marketing, Online marketing, Social Media
Presentation on Social Media Law by Glen Gilmore (@GlenGilmore) at ConvergeSouth 2013, Greensboro, North Carolina, 11 October 2013 Glen Gilmore is a social media strategist who has provided customized social media marketing training to members of the Fortune 500,...
by mtraphagen | Oct 9, 2013 | Content Marketing, Google, Google+, News, Online marketing, SEO, Social Media
Recently I posted on Google+ that we had discovered that the Google Plus Page Verification application page is now closed. In other words, they are no longer allowing Google+ Pages to apply for verification. Here’s how the page where you used to apply for Page...
by pbuckley | Oct 7, 2013 | Content Marketing, Facebook
What follows is a real life story, I have not changed any of the names because these brands need to be taken out back and given a stern talking too. Executive Summary: Nobody enters your contest because you make it nearly impossible. Let me start with full disclosure....
by pbuckley | Oct 3, 2013 | Content Marketing
“My product is so boring that I can’t create compelling content around it.” You don’t have to talk about the concept of content marketing for very long before you run headlong into this statement. It’s usually someone who has been at the...
by mtraphagen | Sep 29, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, News, Online marketing, SEO, Social Media
UPDATE 7 October 2013: At SMX East last week, in the Google Authorship session, Google Webmaster Trends Analyst Pierre Farr also confirmed that Google Authorship is not a factor in ranking search results at the present time. Original Post: “We don’t use...
by mtraphagen | Sep 16, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, Presentations, SEO, Social Media
Personal Brand Authority Is Key to Customer Connection Recently I was asked to give a workshop for entrepreneurs and startup business people at the Ewing Marion Kauffman Foundation in Kansas City. Since the Foundation was taking the trouble of flying me all the way...
by seanmurray | Aug 23, 2013 | Content Marketing, Free SEO Tools, Google, Online marketing, SEO, Social Media
Just when you thought you were ahead of the game by implementing Authorship and/or Publishership, Google shook things up…again. In-Depth Articles are now a regular part of the search results for broad keywords and their visibility is so prominent, it’s...
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