by mtraphagen | Aug 4, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, SEO, Social Media
UPDATE: Google Authorship Intelligent Author Attribution? 21 August 2013 – My friend Mike Arnesen yesterday published what looks like a possibly amazing revelation about how Google may be moving forward with both Authorship attribution and author subject...
by mtraphagen | Jul 15, 2013 | Content Marketing, Google, Online marketing, SEO, Social Media
Barry Schwartz at Search Engine Land recently wrote about a fascinating hint at Google Subject Authority Ranking from Google’s Matt Cutts in a recent Google Webmaster Help video (video will start at the relevant portion.) Every time I do a Hangout or...
by mtraphagen | Jun 14, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, SEO, Social Media
UPDATE: rel=publisher & Google In-Depth Articles 12 August 2013 – Google’s recently introduced In-Depth Articles search feature includes a special role for rel=publisher (verified brand page) connections. If the web site hosting an article featured in...
by pbuckley | Jun 10, 2013 | Content Marketing, Online marketing, SEO, Social Media, YouTube & Video
In 1970 Honda unleashed the N600 sedan on the American consumer. The car featured front wheel drive and an air-cooled, four stroke, 31 horsepowered two-cylinder engine, which was borrowed from the Honda CB450 motorcycle. Honda didn’t think the N600 would replace...
by blowry | Apr 9, 2013 | Content Marketing, Google+, Online marketing, Social Media
Fitness and Nutrition Community Case Study I’m relatively new to social media and willingly confess that its value to me personally and to my work was always suspect. For those of you in the business, no doubt you would find my excuses for devaluing social media were...
by bjensen | Mar 29, 2013 | Authorship & Author Rank, Content Marketing, Google, Online marketing, SEO, Social Media
Content marketing is all the hype these days and understandably so. A well thought-out and researched, content marketing strategy is an effective way to target and reach new audiences, build brands, and increase online visibility and traffic. Like other online...
by mtraphagen | Mar 27, 2013 | Content Marketing, Online marketing, Presentations, SEO, Social Media
Want to learn more about Content Marketing? Join our Google+ Content Marketing Community! A live blog of the presentations of three incredible content marketing ninjas at the Raleigh SEO Meetup, 26 March 2013. Casie Gillette @casieg KoMarketing Associates Amy Lewis...
by mtraphagen | Mar 20, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Hive Digital, Online marketing, Presentations, SEO, Social Media
Virante’s Mark Traphagen was the guest of +Max Minzer for his Max Impact Hangout On Air show, discussing the topic: “Author Rank: Facts and Fiction.” Mark shared his views on the distinction between Authorship and Author Rank, whether or not Author...
by mtraphagen | Mar 13, 2013 | Content Marketing, Online marketing, Presentations, SEO, SMX West, Social Media
The Veg-O-Matic Approach to Smart SEO Writing – Heather Lloyd Heather Lloyd-Martin is a 20-year marketing veteran and recognized author. She is President and CEO of SuccessWorks, a marketing firm providing search engine optimized copywriting Once upon a time it...
by mtraphagen | Mar 12, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, Presentations, SEO, SMX West, Social Media
What is Google Authorship? What is Author Rank? Why should you use Authorship? From SMX West, 12 March 2013. Panelists: Mike Arnesen, SwellPath (@mike_arnesen) AJ Kohn, Blind Five Year Old (@ajkohn) (There was another panelist, but I decided to just blog those...
by mtraphagen | Mar 11, 2013 | Content Marketing, Google, Presentations, SEO, SMX West
A live blog of the Google Dance session at SMX West, San Jose CA, March 11, 2013 Moderator: Danny Sullivan, Search Engine Land (@dannysullivan) Speakers: Rhea Drysdale, Outspoken Media Inc. (@Rhea) Mitul Gandhi, seoClarity (@seoclarity) Marcus Tober, Searchmetrics...
by mtraphagen | Feb 22, 2013 | Content Marketing, Google, Online marketing, SEO
Guest Posting? Yes! But Just for Links, NO! Based on what happened in the massive Interflora Google de-indexing this week, and the discovery that the probable cause was tons of paid “advertorials” on British newspaper sites, Gordon Campbell sounds an...
