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Recent Industry Awards 2023
- Clutch Awards: "Top Company - Digital Marketing, CRO, Inbound" Winners
- Web Excellence Awards "Best SEO Campaign" Winner
- Global Agency Awards "Best PPC Campaign" Winner
- People's Choice Awards "Best Digital Marketing Agency" Winner
- Communicator Awards "Paid Advertising Campaign" Winner
Monday Morning Quarterback #2
A weekly roundup of the most interesting and useful posts and articles on search / inbound marketing from the past week. Social Media & Content Marketing LinkedIn Launches Company Follow Button - Here's why you should have it and how to get it for your site. The...
Use the Power of Sharing to Grow Your Google+ Business Page
Latest guest post at Windmill Networking by Virante Director of Social Media Marketing Mark Traphagen. Our moms and our kindergarten teachers told us again and again: “It’s nice to share!” But why? How does sharing make things better? Before long the smartest kids...
Monday Morning Quarterback #1
A weekly roundup of the most interesting and useful posts and articles on search / inbound marketing from the past week. Social Media & Content Marketing Will Teens be Turning to Google+ Instead of Facebook? Remembering Peter Lynch's classic advice to "invest in...
Customize Your Google+ Hovercard to Gain More Followers
Did you know you have a business card you hand out every day on Google+? Hover your mouse over any Google+ user's name. You'll see a popover box with their cover photo, profile image, their name, a link to add them to circles (or showing what circles you have them in...
The Best Search Engines Today Aren’t Search Engines
I was reading social media news posts in an iPad app I've used every day for the past year, when it suddenly struck me. What I was doing at that moment just two years ago I would have been doing with a search engine. The app is Zite. It spiders out through my social...
Announcing Inbound.org: The Best Inbound Marketing Content
It's like Reddit for inbound marketing. Inbound.org is the brainchild of Rand Fishkin of SEOMoz and Dharmesh Shah of Hubspot. It's objective is to present the best and most current online content on all aspects of inbound marketing. Inbound.org is entirely dependent...
Virante Director of Social Media Marketing to be Panelist in Major Webinar About Google+
Virante Director of Social Media Marketing +Mark Traphagen will be one of four panelists teaching over 30 Fortune 500 companies, major universities, and government entities about using Google+ for greater brand engagement and visibility in a webinar sponsored by...
Google Plus Page Guide: Your Owner’s Manual
Update: This Google Plus Page Guide was updated 16 October 2013 to reflect changes to the Google+ interface. I miss my '67 VW Bug. Armed with my grease-stained copy of the classic How to Keep Your Volkswagen Alive: A Manual for the Compleat Idiot, I could fix anything...
First Update to Google Search Plus Your World Increases Relevancy
Google may have the world's largest search engine, but they can turn it on a dime! Earlier today Google's new Search Plus Your World (SPYW) disappeared from my Chrome browser for several hours. It was back to what looked like "Google Classic." After a browser restart...
The Myth of the Relevant Link
It is a growing conception of the SEO world that getting links from highly relevant pages is no longer just valuable, but necessary in order to rank. I am by no means the only SEO to doubt the veracity of these claims (here is Michael Martinez and Julie Joyce on the...
Google Webmaster Tools Updates its SEO Report Ranking
Google announced, via its Webmaster Central Blog, that it was making an update to the "Top Search Queries" data. Beginning today, Google Webmaster Tools Top Search Query report will take the average of a site's top URL rankings for a query versus an average of all...
Calculating the Potential Value of an Exact Match Domain
We recommend that all of our clients adopt a multi-site strategy for rankings, as it increases the number of sites they can have ranking for any particular target keyword phrase. This multi-site strategy also helps mitigate some of the risks of search engine...