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RSS Blog – Hive Digital Marketing

  • Facebook Ads or Google Adwords: Which is Right for Your Business?
    For years now, many businesses have chosen to run advertisements on Facebook’s social network, or Google’s search and display network. In a way, common knowledge has precluded very many businesses from going cross-network and running a multi-pronged digital ad strategy. Traditional wisdom has cast Facebook ads as a more brand-conscientious approach, whereas AdWords has been […]
    Will Hare
  • Why Facebook Advertising is Good for Business
    In the social media realm, the platform that continues to dominate the field is Facebook. As of January 2016, there were more than 1.65 billion active Facebook users around the world (Statista). Many of those users view Facebook as a way to see what their friends are up to or as a place to post selfies […]
    Kristina Camacho
  • How To Use Moz Keyword Explorer for Paid Search
    Last week Moz disrupted the world of digital marketing when it unleashed its newest SEO tool, Keyword Explorer. The web app provides a robust platform where SEOs can get more keyword ideas and more precise volume estimates than the Adwords Keyword Planner, as well as a series of insightful organic ranking metrics, all in one place. […]
    Jake Ratliff

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