Google Updated Penguin, Finally

November 29, 2016 by

google-updated-penguin-finally

The Penguin algorithm has been part of the lives of online marketers since early 2012 when the first iteration was unleashed and decimated an industry rife with easily repeatable spam. When Google updated Penguin for the first time, it hit many webmasters who utilized unnatural inbound linking as their primary strategy for ranking well in organic [Continue reading]

Filed Under: Google, Link Removal, SEO

How to Export/Import Redirects

October 25, 2016 by

redirection-wordpressorg1

Do you want to know how to import or export redirects from the Redirection wordpress plugin? This quick how to guide on using the wordpress Redirection plugin will show you step-by-step how to quickly and easily do so.

Filed Under: SEO

How to Apply For a Google AdWords Grant

October 13, 2016 by

Google Adwords Grant Featured Image

Google Adwords Grant Guide Are you looking to advertise your nonprofit organization for free? If so, Google offers an AdWords grant for qualified nonprofit businesses which provides you with $10,000 a month to spend on Google AdWords.  You can drive extra traffic to your site with this kind of grant and strengthen your organization’s impact on the [Continue reading]

Filed Under: Paid Search

Facebook Ads or Google Adwords: Which is Right for Your Business?

September 27, 2016 by

Facebook Ads vs Google AdWords

For years now, many businesses have chosen to run advertisements on Facebook’s social network, or Google’s search and display network. In a way, common knowledge has precluded very many businesses from going cross-network and running a multi-pronged digital ad strategy. Traditional wisdom has cast Facebook ads as a more brand-conscientious approach, whereas AdWords has been [Continue reading]

Filed Under: Facebook, Paid Search

Remove Images from Google

February 24, 2016 by

Google Remove Images Search

Dissemination of information, whether it be text, images, videos or something else entirely, is seamless in the ever-connected world in which we live. Everyone has a smart phone, tablet, computer or some other device that can access the Internet. An unfortunate side effect of this connectivity is the copying or unlawful release of images that [Continue reading]

Filed Under: Google

Link Neighborhoods – White Picket Fence

January 27, 2016 by

Finding Your White Picket Fence in a Good Link Neighborhood

Link development can be a risky endeavor for many websites, as there have been a slew of updates from Google and other search engines to prevent “gaming of the system” through Search Engine Optimization (SEO). In years past, webmasters would get links anywhere and everywhere, from comment sections, forum profiles and low quality blogs to directories, [Continue reading]

Filed Under: Online marketing, SEO

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