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Recent Industry Awards 2023
- Clutch Awards: "Top Company - Digital Marketing, CRO, Inbound" Winners
- Web Excellence Awards "Best SEO Campaign" Winner
- Global Agency Awards "Best PPC Campaign" Winner
- People's Choice Awards "Best Digital Marketing Agency" Winner
- Communicator Awards "Paid Advertising Campaign" Winner
Twitter Tool Buffer Adds Twylah Power Tweets
Two of my favorite Twitter tools have just been combined. This may be the best thing since someone eating a chocolate bar crashed into someone scooping out of a Jiff jar and bang! Reese's Peanut Butter Cups! Twylah does way more than I can describe here, but basically...
Google+ Live Hangouts On Air Now Available to All
One of Google+'s premier features, Hangouts (live video chat for up to 9 participants) got a major upgrade a few months ago with the introduction of Hangout On Air (HOA). HOA's can be broadcast to any number of live viewers, and are automatically recorded for posting...
The Future’s Most Coveted Position: Social Media Copywriter?
Everyone in the SEO world says it: “content is king." This has been the golden rule for those “in the know” in SEO for years now, but only in the past year or so has it started to get wider play. So will the job of Social Media Copywriter become a lucrative career to...
Klouchebag Score Got You Down? We Can Help!
There's always plenty of lively discussion in the social media world about Klout. Some think it's great; some think it's the devil incarnate. If you're tired of the Klout Wars, how about a really useful influence metric? If there's one kind of person we all want to...
Zemanta Enhanced Linking Plugin for WordPress
Already know what Zemanta is? Skip ahead to news about the new Enhanced Linking plugin. If you haven't already heard, Zemanta is one of the most powerful WordPress plugins available both for enhancing your content and increasing its SEO value. The basic Zemanta plugin...
The Impact of Social Media on SEO (Slideshow)
My slides (with added annotations) from a presentation I did for the Duke University Webcomm Group. I cover the growing influence of social media on search engine results, why search engines are seeking "social signal," and end with a focus on test we've been running...
Google Removes Webmaster Tools Author Stats Reports
Starting last December Google Webmaster Tools included a "labs" prototype feature that displayed rudimentary analytics for any indexed results on the web that were connected to your Google verified authorship (content tied to you Google+ profile using any of these...
Monday Morning Quarterback #8
A weekly roundup of the most interesting and useful posts and articles on search / inbound marketing from the past week. Social Media & Content Marketing Writing for the Web The average web reader spends just 3 seconds on a page before he or she decides whether...
Don’t Forget About Mobile Canonicalization
If you're like most smartphone users, you're killing time by browsing while you wait for... well, anything. The death of free time has resulted in a new optimization problem opportunity. When I'm waiting I usually pull up Zite. It's my go to content curation tool of...
Video: What Is Google AuthorRank?
Watch this recording of a live Google+ Hangout On Air chat featuring Virante Director of Social Media Marketing Mark Traphagen and social SEO expert AJ Kohn. The Hangout was hosted by Tim Moore of CrushIQ. AJ and Mark discuss what Google is doing with what has come to...
Writing for the Web
Attention span has decreased in the last 30 years and TV is mostly blamed for that – when you have a generation used to watching more than 6 hours of TV per day, usually presented in chunks of around 12 minutes. You have been gradually conditioned to feel anxiety...
Live Hangout On Air: What is Google Author Rank and Why Should I Care?
This Wednesday at 2:pm EST / 11:00am PST, Who CARES? will conduct a Live Google+ Hangout On Air with +AJ Kohn of +Blind Five Year Old, and +Mark Traphagen of +Virante Search Marketing. We will talk about Google AuthorRank, and what this means for your business and to...