by Kyle Whigham | Feb 2, 2015 | Content Marketing, Google, Link Removal, Online marketing, SEO
Two great passions in my life are baseball and SEO. Having played baseball throughout college and now leading link development at Hive Digital, there are countless similarities when it comes to preparation and execution of strategy. So naturally, I was immediately...
by Tripp Hamilton | Jan 30, 2015 | Online marketing, SEO, Social Media
Negative SEO, you may know someone who has been a victim of this underhanded, easily-replicated technique to hurt webmasters and their websites. In an effort to prevent negative SEO, I have come up with a short list of rules to abide as to avoid any SEO from amoral...
by Michael Fine | Jan 28, 2015 | Facebook, Google+, LinkedIn, Online marketing, Social Media, YouTube & Video
Once used as just a way to build traction through your Twitter, Instagram, or other social media accounts, hashtags have now grown to the point where major corporations are integrating them into marketing campaigns. Let’s pump the brakes first because simply...
by Michael Fine | Jan 21, 2015 | Google+, LinkedIn, Online marketing, SEO
Every time I create a “top” list, I start to hear Casey Kasem’s voice somewhere saying “now let’s get back to the countdown.” Creating this list is important because whether you’re an SEO expert or a beginner, these accounts below will help you gain a firm grasp in...
by Russ Jones | Jan 19, 2015 | Apps, Free SEO Tools, SEO
Every now and then, I find myself in the awkward situation of having to prove to a client that their organic traffic is really “worth it”. There are lots of ways to go about this, normally through conversions and analytic goals, but it is especially...
by Michael Fine | Jan 14, 2015 | Facebook, Google+, LinkedIn, SEO, SMX Social Media, Social Media, Twitter
I have had a number of clients come to me asking how do I grow my brand while simultaneously building sales through LinkedIn. Have no fear because this is all very possible to do. LinkedIn has over 330 million users and reaches 200 countries and territories. This...
by Michael Fine | Jan 8, 2015 | Facebook, LinkedIn, Online marketing, SMX Social Media, Social Media, Twitter
When a company grows from one million to over 200 million users in about four years, it’s worth a conversation. Instagram has created a new medium for companies to market their brand. Users are annoyed by sponsorship clutter on their Facebook and Twitter feeds, but a...
by Tripp Hamilton | Jan 6, 2015 | Google, News, Online marketing
In late September, Yahoo reported that it would be shutting down one of the most well-known and respected directories on the web, the Yahoo business directory. A few days before the end of 2014, on December 26th, Yahoo did as it said and shut it down, or so many...
by Michael Fine | Jan 5, 2015 | Content Marketing, Facebook, Free SEO Tools, Google+, SEO, SMX Social Media, Social Media, Twitter
Christine Moorman is the T. Austin Finch Professor, Sr. of Business Administration at The Fuqua School of Business at Duke University. I have followed Professor’s Moorman’s work on her site, www.CMOSurvey.org, and have found her studies to be very...
by Michael Fine | Dec 30, 2014 | Facebook, Google+, LinkedIn, Online marketing, Social Media
My mom’s thoughts on social media. To ring in the New Year, I bring you just a little bit of laughter at the expense of my own mother. See, my mom is what we like to call “behind the times” when it comes to anything technology related. This is a woman who originally...
by Michael Fine | Dec 23, 2014 | LinkedIn, Online marketing, SEO, Social Media, Twitter, YouTube & Video
To respond or not? That is the question. Every business deals with it. If your brand never received a negative review how would you ever grow? The lovely internet has created multiple options for consumers to review your product. There are so many mediums to vent on...
by Tripp Hamilton | Dec 22, 2014 | Online marketing, Reconsideration
Somehow you have found yourself with a manual penalty, or even an algorithmic penalty, which requires you to perform link removal outreach. Emailing several webmasters (and even hundreds) can be an arduous task, however, given the right mindset and attitude, anyone...
by Tripp Hamilton | Dec 18, 2014 | Online marketing
Since Google released their Penguin and Panda algorithms a few years ago, there has been a significant increase in the necessity of back-link analyses to clean up work that was once “gray hat SEO”. If you or the company you employ use any of the tactics listed here,...
by Michael Fine | Dec 16, 2014 | Facebook, Google, Google+, LinkedIn, Online marketing, SEO
Hello, anyone there??? We text rather than talk, meet our future Mr. or Mrs. online and the most efficient way to keep up on our family/friends whereabouts is through a news-feed. Is this a bad thing? Not necessarily. However, society has now decided that we can be...
