Industry Insights & News
Backlink Monitoring: A How-to Guide
In the post-Penguin era of search engine optimization, backlinks are still the backbone of a well-ranked website. Many webmasters have had their encounters with bad …
LinkedIn Ads Are Here: Should You Be Using Them?
Chances are, if you’ve been in the digital marketing game for long enough, you’ve had a presence on all three of the major platforms so ...
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Panda Risk
After careful consideration, we've decided to decommission PandaRisk.com as a self-serve tool, and give away the insights! The Google Panda update targets low-quality websites identified ...
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3 Mistakes To Avoid When Creating Facebook Campaigns
Facebook is a great way to reach your target audience, but it is important to implement your Facebook campaigns correctly. It can be easy to ...
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Get the Most Out of Your Google Shopping Feed
Many people may be wondering what exactly a shopping feed is. A shopping feed is a document that has information on all the products you ...
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Mobile Usability on April 21st – Google Algo Update Drawing Near
Google Mobile Usability Algorithm Update – April 21st, 2015 from Jake Bohall Google doesn’t often provide advance notice to the world when they are going ...
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Yahoo Business Directory Reincarnated
In late September, Yahoo reported that it would be shutting down one of the most well-known and respected directories on the web, the Yahoo business ...
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Authorshipocalypse! The Great Google Authorship Purge Has Begun
December 2013: Authorship in Search Results Gets Restricted UPDATE 21 January 2013: I have now published results of my study detailing who lost Google Authorship ...
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Google Penguin Hunting: An Interview with Russ Jones, CTO of Virante
At Pubcon this October, John Rampton of Search Engine Journal interviewed Russ Jones, CTO of Virante, about how to Penguin-proof a website. The Google Penguin ...
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Google Plus Update Event: 18 Major Upgrades to Google+
My live tweets from today’s Google Plus Update live event. Google’s Vic Gundotra announced 18 major upgrades to Google+, centerend around Hangouts, photos, and videos. ...
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