Content Marketing
Content marketing strategies are used to demonstrate thought leadership and attract visitors at all stages of the buyer’s journey.
Did you Receive a Reconsideration Request Feedback Form from Google?
Reconsideration Request Survey from Google Search Quality Team We had a penalty lifted two weeks ago and received a message from Google requesting the Site …
Getting Highly Optimized Content from Outsourced Content Creation
Admit it – you and me and most everyone you know outsources some of their “SEO” content. It is the textual content that needs to ...
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Authorshipocalypse! The Great Google Authorship Purge Has Begun
December 2013: Authorship in Search Results Gets Restricted UPDATE 21 January 2013: I have now published results of my study detailing who lost Google Authorship ...
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Google Penguin Hunting: An Interview with Russ Jones, CTO of Virante
At Pubcon this October, John Rampton of Search Engine Journal interviewed Russ Jones, CTO of Virante, about how to Penguin-proof a website. The Google Penguin ...
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Google Author Rank: On? Not Yet? Why I Don’t Care
Google Author Rank: The Sasquatch of SEO When it comes to the topic of Google Author Rank and whether it is a reality today, the ...
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Matt Cutts at Pubcon 2013: Authorship, Authority and the Future of Search
After reading several live blog notes (here and even better here) on the keynote address by Google’s Matt Cutts at Pubcon 2013 yesterday, I was seeing ...
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Using Social Media For Increased Real Estate Sales
Social Media For Real Estate As a Realtor, you will do whatever it takes to sell a home as fast as possible. After all, who ...
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How to Be Social Without Stepping on Legal Landmines – Glen Gilmore
Presentation on Social Media Law by Glen Gilmore (@GlenGilmore) at ConvergeSouth 2013, Greensboro, North Carolina, 11 October 2013 Glen Gilmore is a social media strategist ...
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Google Plus Page Verification Is Now Harder to Get, But Still Possible
Recently I posted on Google+ that we had discovered that the Google Plus Page Verification application page is now closed. In other words, they are ...
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Why Nobody Enters Your Contest
What follows is a real life story, I have not changed any of the names because these brands need to be taken out back and ...
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A product so boring no one will care
It doesn't matter if your product is boring, it's the story that sells.
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Google Authorship Not a Ranking Factor (Yet): John Mueller
UPDATE 7 October 2013: At SMX East last week, in the Google Authorship session, Google Webmaster Trends Analyst Pierre Farr also confirmed that Google Authorship ...
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Powerful Personal Branding via Content, Social Networking, & SEO
Personal Brand Authority Is Key to Customer Connection Recently I was asked to give a workshop for entrepreneurs and startup business people at the Ewing ...
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Schema.org Markup and Rich Snippets for the Little Guy
Just when you thought you were ahead of the game by implementing Authorship and/or Publishership, Google shook things up…again. In-Depth Articles are now a regular ...
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