The Insight

The Hive Digital Blog

competitor content gap analysis featured

Choose Your Competitors Wisely – A Content Gap Story

For businesses to remain competitive they need to clearly understand who their main competitors are in the terms of their main services and product offerings. ...

The Benefits of Measuring Key Metrics for SEO

At its core, search engine optimization is about improving visibility in the search results so you can increase traffic to your website. The tricky part ...
Google Tag Coverage Tool

Google’s Tag Manager Tag Coverage Tool

Google’s Tag Manager Tag Coverage Tool Google recently introduced a new feature for their Tag Manager product called Tag Coverage. This feature is designed to ...
Preparing for an SEO Engagement

Tips To Prepare For A Successful SEO Engagement

Tips To Prepare For A Successful SEO Engagement When it comes to website marketing efforts, one of the key elements is making sure you have ...
GA4 Google Analytics Blog

Google Analytics (GA4) Update: August 2022

Overview We are in the final year of the Universal Analytics version of Google Analytics (GA). Google announced last year that as of July 1, ...

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PPC Recommendations    123% lift
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Account Audit    67% Increase in ROAS
PPC Recommendations    123% lift
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