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Recent Industry Awards 2023
- Clutch Awards: "Top Company - Digital Marketing, CRO, Inbound" Winners
- Web Excellence Awards "Best SEO Campaign" Winner
- Global Agency Awards "Best PPC Campaign" Winner
- People's Choice Awards "Best Digital Marketing Agency" Winner
- Communicator Awards "Paid Advertising Campaign" Winner
Why Instagram is becoming a marketing power
When a company grows from one million to over 200 million users in about four years, it’s worth a conversation. Instagram has created a new medium for companies to market their brand. Users are annoyed by sponsorship clutter on their Facebook and Twitter feeds, but a...
Yahoo Business Directory Reincarnated
In late September, Yahoo reported that it would be shutting down one of the most well-known and respected directories on the web, the Yahoo business directory. A few days before the end of 2014, on December 26th, Yahoo did as it said and shut it down, or so many...
The 2015 Social Media Landscape with Christine Moorman
Christine Moorman is the T. Austin Finch Professor, Sr. of Business Administration at The Fuqua School of Business at Duke University. I have followed Professor's Moorman's work on her site, www.CMOSurvey.org, and have found her studies to be very informative....
“The Interview” that wasn’t banned
My mom’s thoughts on social media. To ring in the New Year, I bring you just a little bit of laughter at the expense of my own mother. See, my mom is what we like to call “behind the times” when it comes to anything technology related. This is a woman who originally...
Mastering Product Criticism on Social Media
To respond or not? That is the question. Every business deals with it. If your brand never received a negative review how would you ever grow? The lovely internet has created multiple options for consumers to review your product. There are so many mediums to vent on...
Four Helpful Hints for Link Removal Outreach
Somehow you have found yourself with a manual penalty, or even an algorithmic penalty, which requires you to perform link removal outreach. Emailing several webmasters (and even hundreds) can be an arduous task, however, given the right mindset and attitude, anyone...
Back-Link Analysis Beginner’s Guide
Since Google released their Penguin and Panda algorithms a few years ago, there has been a significant increase in the necessity of back-link analyses to clean up work that was once “gray hat SEO”. If you or the company you employ use any of the tactics listed here,...
The Great Support Debate
Hello, anyone there??? We text rather than talk, meet our future Mr. or Mrs. online and the most efficient way to keep up on our family/friends whereabouts is through a news-feed. Is this a bad thing? Not necessarily. However, society has now decided that we can be...
Did you Receive a Reconsideration Request Feedback Form from Google?
Reconsideration Request Survey from Google Search Quality Team We had a penalty lifted two weeks ago and received a message from Google requesting the Site Owner to answer 6 questions to “help Google improve how [they] handle reconsideration requests”. Here’s a...
The Dismal Economics of Private Blog Networks
For all of you blackhats freaking out, please read my disclaimer below detailing how this is meant to show that PBNs do not make economic sense on a small scale. Only if economies of scale are reached through larger investment do they make a viable financial model....
How to Submit a Reconsideration Request
How do I Submit a Reconsideration Request? What follows is our step-by-step guide on the proper process by which to upload a reconsideration request to your Google Webmaster Tools account. It may seem like a daunting task at first, however, this is one of the easiest...
Ethical Analysis of Link Removal Ransoms
Ethical Analysis of Link Removal Ransoms If you have performed link removal outreach, you have received an email asking for payment to remove the link, directory listing, content from a blog/article site, etc. The real question here is: Should I pay a webmaster to...