by Michael Fine | Dec 30, 2014 | Facebook, Google+, LinkedIn, Online marketing, Social Media
My mom’s thoughts on social media. To ring in the New Year, I bring you just a little bit of laughter at the expense of my own mother. See, my mom is what we like to call “behind the times” when it comes to anything technology related. This is a woman who originally...
by Michael Fine | Dec 23, 2014 | LinkedIn, Online marketing, SEO, Social Media, Twitter, YouTube & Video
To respond or not? That is the question. Every business deals with it. If your brand never received a negative review how would you ever grow? The lovely internet has created multiple options for consumers to review your product. There are so many mediums to vent on...
by Tripp Hamilton | Dec 22, 2014 | Online marketing, Reconsideration
Somehow you have found yourself with a manual penalty, or even an algorithmic penalty, which requires you to perform link removal outreach. Emailing several webmasters (and even hundreds) can be an arduous task, however, given the right mindset and attitude, anyone...
by Tripp Hamilton | Dec 18, 2014 | Online marketing
Since Google released their Penguin and Panda algorithms a few years ago, there has been a significant increase in the necessity of back-link analyses to clean up work that was once “gray hat SEO”. If you or the company you employ use any of the tactics listed here,...
by Michael Fine | Dec 16, 2014 | Facebook, Google, Google+, LinkedIn, Online marketing, SEO
Hello, anyone there??? We text rather than talk, meet our future Mr. or Mrs. online and the most efficient way to keep up on our family/friends whereabouts is through a news-feed. Is this a bad thing? Not necessarily. However, society has now decided that we can be...
by Tripp Hamilton | Dec 15, 2014 | Content Marketing, Google, Online marketing, SEO
Reconsideration Request Survey from Google Search Quality Team We had a penalty lifted two weeks ago and received a message from Google requesting the Site Owner to answer 6 questions to “help Google improve how [they] handle reconsideration requests”. Here’s a...
by Russ Jones | Dec 20, 2013 | Content Marketing, Google, Online marketing, SEO
Admit it – you and me and most everyone you know outsources some of their “SEO” content. It is the textual content that needs to be on pages to make sure there is enough context to a page otherwise filled with a product picture and a buy now button....
by mtraphagen | Dec 19, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, News, Online marketing, SEO
December 2013: Authorship in Search Results Gets Restricted UPDATE 21 January 2013: I have now published results of my study detailing who lost Google Authorship and why. UPDATE: While composing this post, Barry Schwartz of Search Engine Land reported that Google...
by mtraphagen | Nov 12, 2013 | Content Marketing, Google, Hive Digital, News, Online marketing, Presentations, SEO
At Pubcon this October, John Rampton of Search Engine Journal interviewed Russ Jones, CTO of Virante, about how to Penguin-proof a website. The Google Penguin algorithm update, which has now had several updates and refreshings, primarily goes after sites that have...
by mtraphagen | Nov 6, 2013 | Google, Hive Digital, News, Online marketing, Presentations, SEO, YouTube & Video
By Mark Traphagen At Pubcon in Las Vegas last month, Search Engine Journal conducted a video interview with Jacob Bohall, Vice President for Marketing for Virante Inc, on the topics of negative seo and link removals for Penguin penalty recovery. Here’s the video...
by mtraphagen | Oct 28, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, Online marketing, SEO, Social Media
Google Author Rank: The Sasquatch of SEO When it comes to the topic of Google Author Rank and whether it is a reality today, the True Believers are only slightly less fanatical than people convinced that the following are real: Sasquatch (Big Foot) UFO abductions The...
by mtraphagen | Oct 24, 2013 | Authorship & Author Rank, Content Marketing, Google, Google+, News, Online marketing, Presentations, SEO, Social Media, Twitter
After reading several live blog notes (here and even better here) on the keynote address by Google’s Matt Cutts at Pubcon 2013 yesterday, I was seeing intriguing hints that he had spoken about some topics near and dear to me. But since these were live...
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