Watch this live Google+ Hangout on Air webinar (at bottom of this post) I did host by the charming +Yifat Cohen. In it, I discuss what we know or can guess about how using Google Plus and Google Authorship (connecting all your web content to your Google+ profile) affects your ability to rank in Google search.
You can watch the entire interview below. Here’s an index of topics covered with their start time in the video (clicking each link will take you to the video on YouTube starting at that topic):
- How I outranked the famous Mari Smith for her own content 1:23
- Connecting all your web content to Google with Google Authorship 5:54
- Is the Google+ Badge enough to establish Google Authorship? 14:55
- Google+ as Google’s “Identity Engine”: moving from the web of things to the web of people 17:07
- Do Google+ and Google Authorship make traditional SEO obsolete? 19:02
- Which engagement factors for Google+ posts most affect search ranking? 20:35
- Is there SEO value in linking to your other social media profiles from your G+ profile? 24:10
- What is a Google+ verified profile, and does verification affect search ranking ability? 24:58
- What is Google+ Page verification, how do you get it, and how does it differ from Authorship verification? 26:10
- Should you move all your blogging/content creation activity to Google+? 27:41
- Hooking up to Google+ Local for local businesses: Untangling the confusion 30:07
- Audience Q&A 37:58
Related articles
Virante Guides to Using Google+
How to Get Google Authorship Power for Your Online Content
