by mtraphagen | Mar 31, 2011 | Facebook, Google, Social Media
Yesterday Google announced the experimental rollout of its +1 search social recommendation feature. (See Google +1 Is Google’s Like Button for details.) For the present, you can only use this feature on Google’s search results page, to “plus”...
by mtraphagen | Mar 30, 2011 | Google, Social Media
Google’s +1 button allows Google search users to “like” both individual search results and AdWords ads in the search results. +1 shows up as an icon to the right of search results and ads (see illustration at right). If you are logged in to your...
by mtraphagen | Mar 24, 2011 | Facebook
This afternoon Facebook announced that it will be rolling out Facebook Questions to all users. Until now it was being beta tested by a small number of users. Questions now allows you to crowdsource answers to questions from your Facebook friends and friends of...
by mtraphagen | Mar 16, 2011 | Facebook
Last night many Facebook users were surprised to see the familiar comment button disappear from beneath the textbox where comments are written under wall and news feed posts. They got a further surprise the first time they hit the enter button: instead of going to a...
by mtraphagen | Mar 1, 2011 | Facebook
It’s not quite at the level of what happened recently in Tunisia or Egypt, but it looms like an organized movement of Facebook Page administrators may have gotten the ear of the Great Deaf Giant that Zuckerberg built. In late February Facebook rolled out a major...
by mtraphagen | Feb 28, 2011 | Facebook
If you are a web site owner who cares about having your content shared on Facebook, add a Facebook Like button to your site’s posts today. Because starting yesterday, Facebook completely changed the function of its Like button so that it now acts exactly like...
by mtraphagen | Feb 23, 2011 | Analytics, Social Media
Wildfire makes available a free tool that lets you compare the performance trends of up to three brands on Facebook and Twitter. Start by entering their Facebook page names and/or Twitter IDs on the Wildfire home page: Clicking “Compare” takes you to a...
by mtraphagen | Feb 11, 2011 | Facebook
Facebook announced yesterday the availability of upgraded Facebook Page features. These new features can be implemented immediately by Page administrators by visiting the Page Upgrade Status page (must be a logged-in administrator of at least one Page) and clicking...
by mtraphagen | Feb 3, 2011 | Analytics, Facebook, Social Media
If you administer a Facebook Page, Facebook Insights provides an abundance of useful metrics. There is one crucial metric that is not visible in the basic Facebook page analytics Insights dashboard: Shares of your web site’s contents that originate not from your...
by mtraphagen | Jan 31, 2011 | Facebook
Judging by a number of studies I looked at, the answer might be, “Who knows?” Here are several that give divergent answers on both time of day and day of the week: blogcampaigning.com | allfacebook.com | smthree’s blog (study on conversation volume,...
by mtraphagen | Jan 26, 2011 | Facebook, Social Media
HyperAlerts bills itself as “The Feature Facebook Forgot,” and in this case, that’s no hype. If you manage a Facebook Page, one of the more frustrating experiences you can have is taking a look at your Page and discovering that someone has posted a...
by mtraphagen | Jan 13, 2011 | Facebook, Social Media
SEO consultant Mark Aaron Murnahan (Facebook | Twitter) has uncovered an important quirk about the new Facebook profile employer information. Facebook has been rolling out a new user profile format for several weeks now. Until now converting has been optional, but...
