Paid Advertising
Read the latest news on paid advertising and paid search strategies to help you ensure maximum roi from your ad campaigns.
Why Shouldn’t You Trust Every Google Recommendation?
Why shouldn’t you trust every Google Recommendation? In the age of auto applied & machine learning, the Recommendation section of Google Ads has become a …
PPC Updates – January 2022
Better prepare for a successful year with insight into the latest trends in PPC advertising for 2022: 1. The End of 3rd-Party Cookies Online businesses ...
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Meta to Delete Thousands of Audience Categories from Facebook and Instagram Ads
In a move newly announced in their Meta for Business blog post, the parent company of Facebook and Instagram shared their intent to remove thousands ...
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