Analytics
Read the latest news on analytics and tracking. If a visitor lands on your site, and you don’t have any tracking… does it matter? Marketing is the science of influencing user behaviour to meet specific goals… to be able to effectively influence user behaviour, you have to understand current user behaviour.
Using Google Analytics to Track Social Networks
Ran Nir at econsultancy.com has posted a great, easy-to-follow tutorial on how to track links to your site (or your clients’ sites) from social media …
On Click Pixel Tracking
One of the most common methods of tracking conversions and visits is through “Pixel Tracking”. Essentially, a single pixel image is included on a page ...
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