by mtraphagen | Jul 6, 2009 | Twitter
I’m a huge fan of the Tour de France; love to know what’s happening over there as it’s happening. Downside of “over there” though is that most of the happening happens while I’m at work “over here.” So I was looking...
by mtraphagen | Jul 1, 2009 | Twitter
When it comes to user interfaces (UI), the “U” should also stand for “useful.” Flashy is no substitute.When I heard yesterday that Twitter had “upgraded” the UI for both “Following” and “Follow” pages for...
by mtraphagen | Jun 18, 2009 | Social Media, Twitter
A co-worker pulled me in on a phone consultation with a client yesterday. The client wanted to know if they should be on Twitter, and my associate told them I was our “Twitter guy.” I only got one sentence into my pitch–“Successful marketing on...
by mtraphagen | May 19, 2009 | Social Media, Twitter
“You get what you pay for” is usually a pretty good dictum to follow. But the Internet often negates that truism. Certainly one of the most startling aspects of 21st century life, if you stop to think about it, is the amount of free resources available on...
by mtraphagen | May 8, 2009 | Social Media, Twitter
UPDATE (1/2012): BackTweets has been acquired by Twitter and the service is no longer available publicly. If you’re at all serious and savvy about using Twitter as a marketing tool, you probably do regular searches for mentions of your brand, using...
