Social Media
How Does Google “Search plus Your World” Affect Adwords Management?
On January 10, 2012, Google began to roll out its new “Search plus Your World,* which subdivides your search results into personalized results and non-personalized …
Get Yourself Featured in New Google Search Plus Your World Personalized Search
The web has changed the world in so many ways, but few are more awesome than the fact that now anyone can be a “published” ...
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Google Personalized Search & Author Verification: Powerful Combo for Content Creators
Today Google announced a change to the way it presents its search engine results that evoked breathless proclamations from the technorati like these: “Google+ could ...
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How to Show Your Author Photo in Google Search Results
Could there be anything more cheering to an online author (especially one with a healthy ego like Yours Truly) than seeing this little gift from ...
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What Is Your Weird?
In his book We Are All Weird, Seth Godin says we are moving from the culture of mass (think Mad Men marketing to Mrs. Average ...
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How to Add Managers to Your Google Plus Page
Updated 7 October 2013 to reflect changes in the Google Plus Page management interface. Google+ allows you to add up to 50 Google Plus Page ...
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Rapportive Makes Gmail Social
Rapportive is a browser extension that displays your social web connections in your Gmail inbox. After adding the Rapportive browser extension (currently available for Firefox, ...
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ShareThis Introduces Social Quality Index for Publishers and Advertisers
Social sharing facilitator ShareThis today announced a new service to be fully unveiled early in 2012: Social Quality Index (SQI). According to the company blog, ShareThis ...
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How to Verify Your Google+ Brand Page with Google
Anyone building a brand or business page on Google+ quickly comes to a rather unsettling realization: at no point in the process does Google do ...
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Coming Soon to Google+: Multi-Admin Brand Pages, AdWords and More
UPDATE: Now that adding multiple managers to Google+ Brand or Business Pages is active, check out our handy guide “How to Add Administrators to Your Google+ Brand ...
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The Social Value of Google+ Ripples
Ripples is a Google+ feature unparalleled in any other social network. If you’re not familiar, Ripples allows you to play a timeline that shows you ...
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Complete Guide to Optimizing Your Google Plus Brand Page
In my last post (“Google+ Pages for Brands Are Here NOW! Why You Must Get One“), I gave reasons why I think it is essential ...
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Google+ Pages for Brands Are Here! Why You MUST Get One
Google announced today the long-awaited introduction of Google+ profiles for brands, businesses, and organizations, calling them Google+ Pages. The new Pages look very much like ...
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Why Your Business Should Be on Google+ (Now!)
Last week I was on a panel of Bulldog Reporter‘s webinar “An Advanced Look at Hot, New Google+: How It Will Impact PR Pros, Social ...
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